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Maison intelligence / 15 markets

Van Cleef & Arpels / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Van Cleef & Arpels

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
234,800
All 15 approved markets
Strongest market
US
74,000 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
702,400
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesFranceJapanHong Kong SARGermanyUnited KingdomSingaporeItalyTaiwanSwitzerlandAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.90,50067,87545,25022,6250MARKET SERIES273,800205,350136,90068,4500TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesFranceJapanHong Kong SARGermanyUnited KingdomSingaporeItalyTaiwanSwitzerlandMarkets
Aug 2025253,70090,50027,10018,10018,10014,80022,2009,90012,1009,9008,10015
Sept 2025220,70074,00027,10018,10018,10014,80012,1008,1009,9009,9008,10015
Oct 2025238,00074,00027,10022,20022,20014,80014,8009,9009,90012,1008,10015
Nov 2025244,50090,50027,10022,20018,10014,80014,8009,9008,10012,1008,10015
Dec 2025273,80090,50033,10027,10018,10018,10018,10012,10012,10012,1009,90015
Jan 2026233,20074,00027,10022,20022,20014,80012,10012,1009,9008,1008,10015
Feb 2026206,10060,50027,10018,10022,2009,9009,90014,8008,1009,9006,60015
Mar 2026235,10060,50033,10022,20022,20014,80014,80014,8009,90014,8008,10015
Apr 2026225,80060,50033,10018,10018,10014,80012,10014,80012,10012,1009,90015
May 2026246,50074,00033,10022,20018,10014,80012,10014,80014,8009,9009,90015
Jun 2026225,40060,50033,10022,20018,10014,80012,10012,10012,1009,9009,90015
Jul 2026230,50060,50033,10022,20018,10014,80014,80012,10014,8008,1009,90015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US195,000181,500+13,500 (+7.4%)
China CN4,8005,100-300 (-5.9%)
Japan JP66,60058,400+8,200 (+14.0%)
France FR99,30093,300+6,000 (+6.4%)
United Kingdom GB39,00036,800+2,200 (+6.0%)
Italy IT41,70030,100+11,600 (+38.5%)
Germany DE44,40039,500+4,900 (+12.4%)
South Korea KR8,7006,400+2,300 (+35.9%)
Switzerland CH29,70024,600+5,100 (+20.7%)
Hong Kong SAR HK54,30062,500-8,200 (-13.1%)
United Arab Emirates AE19,80017,400+2,400 (+13.8%)
Singapore SG39,00044,400-5,400 (-12.2%)
Taiwan TW27,90036,800-8,900 (-24.2%)
Saudi Arabia SA9,4008,900+500 (+5.6%)
Spain ES22,80021,300+1,500 (+7.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Jewellery set has 33 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
234,800
All 15 markets
Current demand rank
8 / 33
By current demand
Top percentile
Top 24.2%
Lower is stronger
Vs peer median
+200.1%
Jewellery peers
Last 90d momentum
+5.3%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q1
Jewellery peers

Distribution

Where Van Cleef & Arpels sits

Ranked by current demand · All 15 markets
TopLower

Rank 8 / 33 · quartile Q1 · top 24.2%

Indexed movement

Van Cleef & Arpels vs Jewellery peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Van Cleef & Arpels is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
74,000 current searches
Top-three share
52.5%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Jewellery peers
33 eligible Maisons
Van Cleef & Arpels share · Jewellery peers median
  1. United States74,000
  2. France27,100
  3. Japan22,200
  4. Hong Kong SAR18,100
  5. Germany14,800
  6. United Kingdom14,800
  7. Italy12,100
  8. Singapore12,100
  9. Taiwan9,900
  10. Spain8,100
  11. Switzerland8,100
  12. United Arab Emirates6,600
  13. Saudi Arabia2,900
  14. South Korea2,400
  15. China1,600
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentVan Cleef & Arpels shareJewellery peers median share
United States US74,00031.5%30.6%
France FR27,10011.5%8.0%
Japan JP22,2009.5%3.2%
Hong Kong SAR HK18,1007.7%1.9%
Germany DE14,8006.3%4.5%
United Kingdom GB14,8006.3%7.3%
Italy IT12,1005.2%3.5%
Singapore SG12,1005.2%1.1%
Taiwan TW9,9004.2%1.5%
Spain ES8,1003.4%2.1%
Switzerland CH8,1003.4%1.9%
United Arab Emirates AE6,6002.8%1.4%
Saudi Arabia SA2,9001.2%0.8%
South Korea KR2,4001.0%0.6%
China CN1,6000.7%0.3%

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