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Maison intelligence / 15 markets

BDK Parfums / Intelligence

See how branded search demand moves by market, then inspect the observed paid activity and creative families behind it.

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01 / Overview

What changed for BDK Parfums

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
16,400
All 15 approved markets
Strongest market
US
5,400 monthly searches
Meta observations
200
Observed paid placements
Active at 24 Aug 2026
26
Observed paid activity

Observed activity

Feb 2026 carried the highest observed start volume.

30 observed starts landed in the peak month. This is an observation of ad starts, not spend or performance.

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026 · 15 markets with equal coverage

Current period
55,880
Apr 2026 to Jun 2026
Prior period
…
Jan 2026 to Mar 2026
Change
…
Selected market set
Scope
15 of 15 markets
13 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

13-month line trend · no five-year claim, 11 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesFranceUnited KingdomGermanySpainUnited Arab EmiratesItalyJapanSwitzerlandSaudi ArabiaAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.6,6004,9503,3001,6500MARKET SERIES20,32015,24010,1605,0800TOTALJul 2025Oct 2025Jan 2026Apr 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

The total line breaks across 2 of 13 months where fewer than 15 approved markets returned a value. A partial month is never summed into a total.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesFranceUnited KingdomGermanySpainUnited Arab EmiratesItalyJapanSwitzerlandSaudi ArabiaMarkets
Jul 2025UnknownUnknownUnknownUnknownUnknown480UnknownUnknownUnknownUnknownUnknown2
Aug 202512,4603,6002,9001,9001,30048072048032021026015
Sept 202513,4003,6003,6001,6001,60072059048032032026015
Oct 202515,3604,4004,4001,9001,30072072059039032032015
Nov 202516,7005,4004,4001,9001,60088059059032039032015
Dec 202519,3605,4006,6001,9001,60072072072048048032015
Jan 202616,2805,4004,4001,6001,30072072059048039032015
Feb 202614,3304,4004,4001,6001,00059059059039026021015
Mar 202615,4704,4004,4001,9001,30072059059048039032015
Apr 202615,2604,4004,4001,9001,30072059059032032032015
May 202620,3006,6005,4002,9001,60088072072039039032015
Jun 202620,3206,6005,4002,9001,60088088072032039026015
Jul 2026Unknown6,6004,4002,4001,600Unknown88072039039039012

Market ranking

Last 90d volume, largest first

Signed change vs prior period

Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026.

15 markets

Last 90d exact market values
United States US17,60014,200+3,400 (+23.9%)
China CN3030+0 (+0.0%)
Japan JP1,0301,350-320 (-23.7%)
France FR15,20013,200+2,000 (+15.2%)
United Kingdom GB7,7005,100+2,600 (+51.0%)
Italy IT2,0301,770+260 (+14.7%)
Germany DE4,5003,600+900 (+25.0%)
South Korea KR180140+40 (+28.6%)
Switzerland CH1,1001,040+60 (+5.8%)
Hong Kong SAR HK230290-60 (-20.7%)
United Arab Emirates AE2,1901,900+290 (+15.3%)
Singapore SG420350+70 (+20.0%)
Taiwan TW290230+60 (+26.1%)
Saudi Arabia SA900850+50 (+5.9%)
Spain ES2,4802,030+450 (+22.2%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Beauty and fragrance set has 66 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
16,400
All 15 markets
Current demand rank
44 / 66
By current demand
Top percentile
Top 66.7%
Lower is stronger
Vs peer median
-50.2%
Beauty and fragrance peers
Last 90d momentum
+32.1%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q3
Beauty and fragrance peers

Distribution

Where BDK Parfums sits

Ranked by current demand · All 15 markets
TopLower

Rank 44 / 66 · quartile Q3 · top 66.7%

Indexed movement

BDK Parfums vs Beauty and fragrance peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for BDK Parfums is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
5,400 current searches
Top-three share
71.3%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Beauty and fragrance peers
66 eligible Maisons
BDK Parfums share · Beauty and fragrance peers median
  1. United States5,400
  2. France4,400
  3. United Kingdom1,900
  4. Germany1,300
  5. Spain720
  6. United Arab Emirates720
  7. Italy590
  8. Japan390
  9. Saudi Arabia320
  10. Switzerland320
  11. Singapore140
  12. Hong Kong SAR70
  13. Taiwan70
  14. South Korea50
  15. China10
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentBDK Parfums shareBeauty and fragrance peers median share
United States US5,40032.9%28.0%
France FR4,40026.8%9.4%
United Kingdom GB1,90011.6%7.6%
Germany DE1,3007.9%7.2%
Spain ES7204.4%4.0%
United Arab Emirates AE7204.4%1.3%
Italy IT5903.6%4.3%
Japan JP3902.4%1.8%
Saudi Arabia SA3202.0%0.8%
Switzerland CH3202.0%1.8%
Singapore SG1400.9%1.0%
Hong Kong SAR HK700.4%1.7%
Taiwan TW700.4%2.0%
South Korea KR500.3%0.6%
China CN100.1%0.2%

05 / Reverse plan

Reverse plan

Observed

Observed paid activity reconstructed in chronological order. 200 returned · capture ceiling reached.

Paid Meta placements, not Instagram organic results.Facebook and Instagram are paid placements in this observation. This surface does not claim spend, targeting, performance, reach or completeness.

200 returned · capture ceiling reached. This is not a complete total.

Meta observations
200
Active at 24 Aug 2026
26
Inactive
174

Paid placements

Facebook
165
Instagram
200
Messenger
19
Audience Network
31
Threads
20
WhatsApp
3

Formats

Carousel
29
DCO
112
Image
32
Video
27

Calls to action

Get directions
22
Get promotions
1
Learn more
76
See details
1
Shop now
86
Sign up
13
Subscribe
1

Reverse media plan

Observed starts, in sequence

One selected family per month
  1. Start Ended by 24 Aug 2026Source: DCO component
    L'ÉLÉGANCE PARISIENNE
  2. Start Ended by 24 Aug 2026Source: video preview
    SENSUALITÉ PARISIENNE
  3. Start Ended by 24 Aug 2026Source: DCO component
    COLLECTION PARISIENNE
  4. Start Ended by 24 Aug 2026Source: DCO component
    BDK Parfums
  5. Start Ended by 24 Aug 2026Source: video preview
    Product catalogue variant
  6. Start Ended by 24 Aug 2026Source: still
    Product catalogue variant
  7. Start Ended by 24 Aug 2026Source: DCO component
    Déclaration en parfum
  8. Start Ended by 24 Aug 2026Source: DCO component
    BDK Parfums | Haute Parfumerie | Créateur de Parfum
  9. Start Ended by 24 Aug 2026Source: DCO component
    Impadia, étreinte florale
  10. Start Ended by 24 Aug 2026Source: DCO component
    Oud Paradisio - Découvrir
  11. Start Ended by 24 Aug 2026Source: video preview
    Product catalogue variant
  12. Start Ended by 24 Aug 2026Source: DCO component
    Quand la matière s’exprime.
  13. Start Active at 24 Aug 2026Source: still
    Rejoingez BDK Parfums

Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.

06 / Creatives

The message in market

Observed set

13 selected creative families from observed paid activity. Open a card to inspect copy, CTA, ratio and lifecycle.

13 selected families

Jul 20259:16 · DCOInactive at 24 Aug 2026
Aug 20259:16 · VideoInactive at 24 Aug 2026
Sept 20259:16 · DCOInactive at 24 Aug 2026
Oct 20251:1 · CarouselInactive at 24 Aug 2026
Dec 20259:16 · VideoInactive at 24 Aug 2026
Jan 20264:5 · ImageInactive at 24 Aug 2026
Feb 20261:1 · DCOInactive at 24 Aug 2026
Mar 20264:5 · CarouselInactive at 24 Aug 2026
Apr 20264:5 · DCOInactive at 24 Aug 2026
May 20261:1 · DCOInactive at 24 Aug 2026
Jun 20269:16 · VideoInactive at 24 Aug 2026
Jul 20269:16 · DCOInactive at 24 Aug 2026
Aug 20261:1 · ImageActive at 24 Aug 2026

Selected family

BDK Parfums

Observed start
Pending
Format
Pending
Ratio
Pending
CTA
Pending
Lifecycle
Pending

Pending

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