TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

The Row / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for The Row

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
315,800
All 15 approved markets
Strongest market
US
135,000 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
990,900
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesJapanUnited KingdomFranceTaiwanItalyGermanyHong Kong SARSouth KoreaSpainAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.165,000123,75082,50041,2500MARKET SERIES351,900263,925175,95087,9750TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesJapanUnited KingdomFranceTaiwanItalyGermanyHong Kong SARSouth KoreaSpainMarkets
Aug 2025266,600110,00049,50022,20018,10012,1009,90012,1008,1006,6006,60015
Sept 2025261,500110,00040,50022,20022,2009,9009,90012,1008,1008,1006,60015
Oct 2025339,200165,00040,50027,10027,10012,10018,10012,1008,1008,1008,10015
Nov 2025333,300165,00040,50027,10022,20014,80012,10012,1009,9008,1008,10015
Dec 2025346,100165,00049,50033,10022,20014,80014,8009,9008,1008,1006,60015
Jan 2026313,400135,00049,50027,10027,10014,8009,9009,9009,9009,9006,60015
Feb 2026273,500110,00049,50022,20018,10022,2008,1009,9008,1008,1006,60015
Mar 2026306,200110,00049,50027,10033,10027,1009,9009,9009,9009,9006,60015
Apr 2026323,000135,00049,50027,10022,20027,1009,9009,90012,1009,9006,60015
May 2026351,900135,00060,50027,10022,20040,5009,9009,90014,8009,9006,60015
Jun 2026308,300110,00060,50027,10022,20027,1009,9009,90012,1009,9005,40015
Jul 2026330,700135,00049,50027,10022,20033,1008,1009,90014,8009,9006,60015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US380,000355,000+25,000 (+7.0%)
China CN7,2006,100+1,100 (+18.0%)
Japan JP170,500148,500+22,000 (+14.8%)
France FR66,60073,400-6,800 (-9.3%)
United Kingdom GB81,30076,400+4,900 (+6.4%)
Italy IT27,90027,900+0 (+0.0%)
Germany DE29,70029,700+0 (+0.0%)
South Korea KR29,70027,900+1,800 (+6.5%)
Switzerland CH7,7007,700+0 (+0.0%)
Hong Kong SAR HK41,70030,100+11,600 (+38.5%)
United Arab Emirates AE7,7006,200+1,500 (+24.2%)
Singapore SG16,20013,400+2,800 (+20.9%)
Taiwan TW100,70076,400+24,300 (+31.8%)
Saudi Arabia SA5,4004,200+1,200 (+28.6%)
Spain ES18,60019,800-1,200 (-6.1%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Fashion and leather set has 83 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
315,800
All 15 markets
Current demand rank
42 / 83
By current demand
Top percentile
Top 50.6%
Lower is stronger
Vs peer median
+0.0%
Fashion and leather peers
Last 90d momentum
+9.8%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q3
Fashion and leather peers

Distribution

Where The Row sits

Ranked by current demand · All 15 markets
TopLower

Rank 42 / 83 · quartile Q3 · top 50.6%

Indexed movement

The Row vs Fashion and leather peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for The Row is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
135,000 current searches
Top-three share
67%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Fashion and leather peers
83 eligible Maisons
The Row share · Fashion and leather peers median
  1. United States135,000
  2. Japan49,500
  3. United Kingdom27,100
  4. France22,200
  5. Taiwan22,200
  6. Italy12,100
  7. Germany9,900
  8. Hong Kong SAR9,900
  9. South Korea8,100
  10. Spain6,600
  11. Singapore4,400
  12. Switzerland2,900
  13. United Arab Emirates2,400
  14. China1,900
  15. Saudi Arabia1,600
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentThe Row shareFashion and leather peers median share
United States US135,00042.7%37.3%
Japan JP49,50015.7%4.4%
United Kingdom GB27,1008.6%8.3%
France FR22,2007.0%9.1%
Taiwan TW22,2007.0%1.7%
Italy IT12,1003.8%8.7%
Germany DE9,9003.1%7.6%
Hong Kong SAR HK9,9003.1%1.3%
South Korea KR8,1002.6%0.7%
Spain ES6,6002.1%4.2%
Singapore SG4,4001.4%0.9%
Switzerland CH2,9000.9%1.4%
United Arab Emirates AE2,4000.8%1.1%
China CN1,9000.6%0.3%
Saudi Arabia SA1,6000.5%0.8%

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