Maison intelligence / 15 markets

Phillips / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Phillips

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search: 138,240
Strongest market: US

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Market

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period: 343,800
Prior period: …
Change: …
Scope: 15 of 15 markets

Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total

United StatesGermanyUnited KingdomFranceSpainItalySwitzerlandHong Kong SARJapanSingaporeAll 15 approved markets

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values

Exact monthly search values
Month	Total	United States	Germany	United Kingdom	France	Spain	Italy	Switzerland	Hong Kong SAR	Japan	Singapore	Markets
Aug 2025	110,240	49,500	27,100	12,100	5,400	4,400	1,300	1,300	1,600	1,300	2,900	15
Sept 2025	113,140	49,500	27,100	14,800	6,600	4,400	1,900	1,600	1,900	1,300	1,000	15
Oct 2025	132,040	60,500	27,100	22,200	6,600	4,400	2,400	1,600	1,600	1,600	1,000	15
Nov 2025	147,670	60,500	40,500	18,100	9,900	6,600	2,400	2,400	1,900	1,300	1,000	15
Dec 2025	148,950	60,500	49,500	14,800	8,100	5,400	1,900	1,900	1,600	1,300	880	15
Jan 2026	136,540	49,500	49,500	14,800	6,600	5,400	1,600	1,900	1,600	1,600	1,000	15
Feb 2026	183,300	90,500	49,500	22,200	5,400	5,400	1,900	1,900	1,300	1,300	880	15
Mar 2026	148,500	49,500	60,500	18,100	5,400	4,400	1,600	1,600	1,900	1,300	1,000	15
Apr 2026	123,020	49,500	40,500	14,800	4,400	4,400	1,600	1,300	1,300	1,300	880	15
May 2026	114,490	49,500	33,100	12,100	5,400	4,400	1,600	1,600	1,600	1,300	880	15
Jun 2026	118,720	49,500	33,100	14,800	6,600	4,400	1,900	1,300	1,600	1,300	880	15
Jul 2026	110,590	49,500	27,100	14,800	5,400	4,400	1,600	1,300	1,300	1,300	880	15

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

Filter marketsSort rows

15 markets

Last 90d exact market values

United States US	148,500	189,500	-41,000 (-21.6%)
China CN	360	420	-60 (-14.3%)
Japan JP	3,900	3,900	+0 (+0.0%)
France FR	17,400	15,200	+2,200 (+14.5%)
United Kingdom GB	41,700	55,100	-13,400 (-24.3%)
Italy IT	5,100	5,100	+0 (+0.0%)
Germany DE	93,300	150,500	-57,200 (-38.0%)
South Korea KR	1,770	1,900	-130 (-6.8%)
Switzerland CH	4,200	4,800	-600 (-12.5%)
Hong Kong SAR HK	4,500	4,500	+0 (+0.0%)
United Arab Emirates AE	1,770	1,900	-130 (-6.8%)
Singapore SG	2,640	2,760	-120 (-4.3%)
Taiwan TW	3,300	2,880	+420 (+14.6%)
Saudi Arabia SA	2,160	2,160	+0 (+0.0%)
Spain ES	13,200	14,200	-1,000 (-7.0%)

Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens

Category view needs 10 eligible Maisons; showing the Luxury · 396 eligible fallback.

Ranking metric

Ranks current branded Search demand.

MarketMaison comparison

The canonical Auctions and collectibles set has 5 eligible Maisons with complete numeric rows; the official view falls back to 396 eligible Maisons across the luxury registry.

Current demand: 138,240
Current demand rank: 135 / 396
Top percentile: Top 34.1%
Vs peer median: +106.7%
Last 90d momentum: -24.4%
Current demand quartile: Q2

Distribution

Where Phillips sits

Ranked by current demand · All 15 markets

Rank 135 / 396 · quartile Q2 · top 34.1%

Indexed movement

Phillips vs Luxury registry

Base month = 100 · selected solid · peer median dashed

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Phillips is distributed across the fixed 15-market view, ordered by current volume.

Strongest market: United States
Top-three share: 83.8%
Markets: 15
Benchmark group: Luxury registry

Phillips share · Luxury registry median

United States60,500
Germany40,500
United Kingdom14,800
France6,600
Spain5,400
Italy1,900
Hong Kong SAR1,600
Switzerland1,600
Japan1,300
Singapore1,000
Taiwan1,000
Saudi Arabia720
South Korea590
United Arab Emirates590
China140

Show exact market shares

Exact current market share compared with the eligible-group median
Market	Current	Phillips share	Luxury registry median share
United States US	60,500	43.8%	31.6%
Germany DE	40,500	29.3%	7.5%
United Kingdom GB	14,800	10.7%	8.3%
France FR	6,600	4.8%	9.6%
Spain ES	5,400	3.9%	3.9%
Italy IT	1,900	1.4%	6.2%
Hong Kong SAR HK	1,600	1.2%	1.5%
Switzerland CH	1,600	1.2%	1.9%
Japan JP	1,300	0.9%	2.4%
Singapore SG	1,000	0.7%	1.0%
Taiwan TW	1,000	0.7%	1.4%
Saudi Arabia SA	720	0.5%	0.7%
South Korea KR	590	0.4%	0.6%
United Arab Emirates AE	590	0.4%	1.2%
China CN	140	0.1%	0.2%

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