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Maison intelligence / 15 markets

Montblanc / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Montblanc

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
915,500
All 15 approved markets
Strongest market
FR
201,000 monthly searches

Search read

FR is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
2,613,400
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
FranceUnited StatesGermanySpainUnited KingdomItalySwitzerlandJapanSaudi ArabiaUnited Arab EmiratesAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.301,000225,750150,50075,2500MARKET SERIES1,121,300840,975560,650280,3250TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalFranceUnited StatesGermanySpainUnited KingdomItalySwitzerlandJapanSaudi ArabiaUnited Arab EmiratesMarkets
Aug 20251,073,200301,000165,000165,000135,00090,50060,50060,50022,20014,80014,80015
Sept 2025852,500165,000165,000135,000110,00074,00060,50049,50022,20014,80014,80015
Oct 2025813,800135,000165,000110,000110,00074,00074,00040,50033,10014,80018,10015
Nov 2025833,400135,000201,000110,00090,50090,50074,00033,10027,10014,80018,10015
Dec 20251,121,300201,000301,000135,000110,000135,00090,50040,50033,10014,80018,10015
Jan 2026902,700165,000201,000165,00090,50090,50060,50033,10027,10014,80018,10015
Feb 2026864,900246,000165,000110,00090,50074,00060,50033,10022,20014,80014,80015
Mar 2026816,100165,000165,000110,000110,00074,00060,50033,10027,10022,20012,10015
Apr 2026840,400135,000165,00090,500201,00060,50060,50040,50027,10014,80012,10015
May 2026762,700135,000165,000110,000110,00060,50049,50040,50022,20018,10014,80015
Jun 2026889,900246,000165,000110,000110,00074,00060,50040,50022,20014,80014,80015
Jul 2026960,800246,000165,000165,000110,00074,00060,50060,50018,10014,80014,80015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US495,000495,000+0 (+0.0%)
China CN4,2004,500-300 (-6.7%)
Japan JP62,50076,400-13,900 (-18.2%)
France FR627,000546,000+81,000 (+14.8%)
United Kingdom GB208,500208,500+0 (+0.0%)
Italy IT170,500181,500-11,000 (-6.1%)
Germany DE385,000310,500+74,500 (+24.0%)
South Korea KR9,40010,100-700 (-6.9%)
Switzerland CH141,500106,700+34,800 (+32.6%)
Hong Kong SAR HK26,10027,900-1,800 (-6.5%)
United Arab Emirates AE44,40039,000+5,400 (+13.8%)
Singapore SG29,70027,900+1,800 (+6.5%)
Taiwan TW31,90034,100-2,200 (-6.5%)
Saudi Arabia SA47,70051,800-4,100 (-7.9%)
Spain ES330,000401,500-71,500 (-17.8%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view needs 10 eligible Maisons; showing the Luxury · 396 eligible fallback.
Ranking metric
Ranks current branded Search demand.

The canonical Writing and accessories set has 6 eligible Maisons with complete numeric rows; the official view falls back to 396 eligible Maisons across the luxury registry.

Current demand
915,500
All 15 markets
Current demand rank
33 / 396
By current demand
Top percentile
Top 8.3%
Lower is stronger
Vs peer median
+1268.8%
Luxury registry
Last 90d momentum
+3.6%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q1
Luxury registry

Distribution

Where Montblanc sits

Ranked by current demand · All 15 markets
TopLower

Rank 33 / 396 · quartile Q1 · top 8.3%

Indexed movement

Montblanc vs Luxury registry

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Montblanc is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
France
201,000 current searches
Top-three share
58.7%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Luxury registry
396 eligible Maisons
Montblanc share · Luxury registry median
  1. France201,000
  2. United States201,000
  3. Germany135,000
  4. Spain110,000
  5. United Kingdom74,000
  6. Italy60,500
  7. Switzerland40,500
  8. Japan27,100
  9. Saudi Arabia14,800
  10. United Arab Emirates14,800
  11. Taiwan12,100
  12. Hong Kong SAR9,900
  13. Singapore9,900
  14. South Korea3,600
  15. China1,300
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentMontblanc shareLuxury registry median share
France FR201,00022.0%9.6%
United States US201,00022.0%31.6%
Germany DE135,00014.7%7.5%
Spain ES110,00012.0%3.9%
United Kingdom GB74,0008.1%8.3%
Italy IT60,5006.6%6.2%
Switzerland CH40,5004.4%1.9%
Japan JP27,1003.0%2.4%
Saudi Arabia SA14,8001.6%0.7%
United Arab Emirates AE14,8001.6%1.2%
Taiwan TW12,1001.3%1.4%
Hong Kong SAR HK9,9001.1%1.5%
Singapore SG9,9001.1%1.0%
South Korea KR3,6000.4%0.6%
China CN1,3000.1%0.2%

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