Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.
Current search
1,520
All 15 approved markets
Strongest market
US
480 monthly searches
Meta observations
44
Observed paid placements
Active at 22 Aug 2026
0
Observed paid activity
Observed activity
Apr 2026 carried the highest observed start volume.
24 observed starts landed in the peak month. This is an observation of ad starts, not spend or performance.
Search read
US is the largest current market.
The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.
02 / Search
Search demand
Observed
Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.
{"months":["2025-07","2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"latestMonth":"2026-07","previousMonth":"2026-06","marketCount":15,"fiveYear":null,"fiveYearReason":"11 of 60 stable months returned","chartMonths":["2025-07","2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"markets":[{"market":"US","name":"United States","current":480,"history":{"2025-08":480,"2025-09":590,"2025-10":590,"2025-11":480,"2025-12":480,"2026-01":480,"2026-02":590,"2026-03":480,"2026-04":590,"2026-05":480,"2026-06":480,"2026-07":480}},{"market":"CN","name":"China","current":10,"history":{"2025-08":0,"2025-09":10,"2025-10":10,"2025-11":10,"2025-12":10,"2026-01":10,"2026-02":10,"2026-03":10,"2026-04":10,"2026-05":10,"2026-06":10,"2026-07":0}},{"market":"JP","name":"Japan","current":30,"history":{"2025-08":20,"2025-09":30,"2025-10":40,"2025-11":50,"2025-12":40,"2026-01":20,"2026-02":20,"2026-03":50,"2026-04":30,"2026-05":20,"2026-06":40,"2026-07":40}},{"market":"FR","name":"France","current":110,"history":{"2025-08":90,"2025-09":140,"2025-10":170,"2025-11":140,"2025-12":90,"2026-01":110,"2026-02":110,"2026-03":140,"2026-04":110,"2026-05":90,"2026-06":140,"2026-07":110}},{"market":"GB","name":"United Kingdom","current":110,"history":{"2025-08":110,"2025-09":110,"2025-10":110,"2025-11":210,"2025-12":90,"2026-01":140,"2026-02":90,"2026-03":90,"2026-04":90,"2026-05":110,"2026-06":70,"2026-07":110}},{"market":"IT","name":"Italy","current":390,"history":{"2025-08":320,"2025-09":390,"2025-10":480,"2025-11":480,"2025-12":590,"2026-01":390,"2026-02":390,"2026-03":390,"2026-04":320,"2026-05":320,"2026-06":320,"2026-07":390}},{"market":"DE","name":"Germany","current":110,"history":{"2025-08":140,"2025-09":140,"2025-10":110,"2025-11":140,"2025-12":110,"2026-01":140,"2026-02":140,"2026-03":140,"2026-04":110,"2026-05":90,"2026-06":110,"2026-07":140}},{"market":"KR","name":"South Korea","current":10,"history":{"2025-07":20,"2025-08":20,"2025-09":10,"2025-10":10,"2025-11":20,"2025-12":10,"2026-01":20,"2026-02":20,"2026-03":10,"2026-04":10,"2026-05":20,"2026-06":20}},{"market":"CH","name":"Switzerland","current":20,"history":{"2025-08":20,"2025-09":20,"2025-10":20,"2025-11":20,"2025-12":30,"2026-01":10,"2026-02":10,"2026-03":10,"2026-04":20,"2026-05":10,"2026-06":20,"2026-07":20}},{"market":"HK","name":"Hong Kong SAR","current":10,"history":{"2025-08":20,"2025-09":10,"2025-10":10,"2025-11":10,"2025-12":10,"2026-01":10,"2026-02":10,"2026-03":10,"2026-04":10,"2026-05":10,"2026-06":10}},{"market":"AE","name":"United Arab Emirates","current":20,"history":{"2025-08":20,"2025-09":20,"2025-10":20,"2025-11":30,"2025-12":20,"2026-01":20,"2026-02":50,"2026-03":20,"2026-04":20,"2026-05":40,"2026-06":30,"2026-07":10}},{"market":"SG","name":"Singapore","current":20,"history":{"2025-08":20,"2025-09":10,"2025-10":20,"2025-11":30,"2025-12":10,"2026-01":20,"2026-02":20,"2026-03":20,"2026-04":20,"2026-05":10,"2026-06":20,"2026-07":30}},{"market":"TW","name":"Taiwan","current":40,"history":{"2025-08":40,"2025-09":30,"2025-10":30,"2025-11":40,"2025-12":40,"2026-01":70,"2026-02":30,"2026-03":30,"2026-04":30,"2026-05":30,"2026-06":30,"2026-07":30}},{"market":"SA","name":"Saudi Arabia","current":20,"history":{"2025-08":30,"2025-09":20,"2025-10":10,"2025-11":10,"2025-12":40,"2026-01":20,"2026-02":20,"2026-03":20,"2026-04":30,"2026-05":20,"2026-06":10,"2026-07":10}},{"market":"ES","name":"Spain","current":140,"history":{"2025-07":210,"2025-08":110,"2025-09":170,"2025-10":320,"2025-11":320,"2025-12":210,"2026-01":110,"2026-02":70,"2026-03":110,"2026-04":110,"2026-05":110,"2026-06":110}}],"periods":{"last-month":{"key":"last-month","label":"Last month","comparable":false,"reason":"13 consecutive complete months are required for same-month last-year comparison","currentMonths":[],"priorMonths":[],"coverage":[],"currentLabel":"No returned months","priorLabel":"No returned months"},"last-90d":{"key":"last-90d","label":"Last 90d","comparable":true,"reason":"","currentMonths":["2026-04","2026-05","2026-06"],"priorMonths":["2026-01","2026-02","2026-03"],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Apr 2026 to Jun 2026","priorLabel":"Jan 2026 to Mar 2026"},"ytd":{"key":"ytd","label":"YTD","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":["2026-01","2026-02","2026-03","2026-04","2026-05","2026-06"],"priorMonths":[],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Jan 2026 to Jun 2026","priorLabel":"No returned months"}}}
Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months
Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026 · 15 markets with equal coverage
Current period
4,300
Apr 2026 to Jun 2026
Prior period
…
Jan 2026 to Mar 2026
Change
…
Selected market set
Scope
15 of 15 markets
13 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.
13-month line trend · no five-year claim, 11 of 60 stable months returned
Search demand movement
Top 10 markets by window cumulative volume + total
United StatesItalySpainGermanyFranceUnited KingdomTaiwanJapanUnited Arab EmiratesSaudi ArabiaAll 15 approved markets
Hover, focus or tap a month to inspect exact values.
The total line breaks across 2 of 13 months where fewer than 15 approved markets returned a value. A partial month is never summed into a total.
Show exact monthly values
Exact monthly search values
Month
Total
United States
Italy
Spain
Germany
France
United Kingdom
Taiwan
Japan
United Arab Emirates
Saudi Arabia
Markets
Jul 2025
Unknown
Unknown
Unknown
210
Unknown
Unknown
Unknown
Unknown
Unknown
Unknown
Unknown
2
Aug 2025
1,440
480
320
110
140
90
110
40
20
20
30
15
Sept 2025
1,700
590
390
170
140
140
110
30
30
20
20
15
Oct 2025
1,950
590
480
320
110
170
110
30
40
20
10
15
Nov 2025
1,990
480
480
320
140
140
210
40
50
30
10
15
Dec 2025
1,780
480
590
210
110
90
90
40
40
20
40
15
Jan 2026
1,570
480
390
110
140
110
140
70
20
20
20
15
Feb 2026
1,580
590
390
70
140
110
90
30
20
50
20
15
Mar 2026
1,530
480
390
110
140
140
90
30
50
20
20
15
Apr 2026
1,510
590
320
110
110
110
90
30
30
20
30
15
May 2026
1,370
480
320
110
90
90
110
30
20
40
20
15
Jun 2026
1,420
480
320
110
110
140
70
30
40
30
10
15
Jul 2026
Unknown
480
390
Unknown
140
110
110
30
40
10
10
12
Market ranking
Last 90d volume, largest first
Signed change vs prior period
Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026.
15 markets
Last 90d exact market values
United States US
1,550
1,550
+0 (+0.0%)
China CN
30
30
+0 (+0.0%)
Japan JP
90
90
+0 (+0.0%)
France FR
340
360
-20 (-5.6%)
United Kingdom GB
270
320
-50 (-15.6%)
Italy IT
960
1,170
-210 (-17.9%)
Germany DE
310
420
-110 (-26.2%)
South Korea KR
50
50
+0 (+0.0%)
Switzerland CH
50
30
+20 (+66.7%)
Hong Kong SAR HK
30
30
+0 (+0.0%)
United Arab Emirates AE
90
90
+0 (+0.0%)
Singapore SG
50
60
-10 (-16.7%)
Taiwan TW
90
130
-40 (-30.8%)
Saudi Arabia SA
60
60
+0 (+0.0%)
Spain ES
330
290
+40 (+13.8%)
Unknown in this captureNone
03 / Benchmark
Peer benchmark
Observed
Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.
The canonical Beauty and fragrance set has 66 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.
{"schemaVersion":"luxury-search-benchmark-public-v1","registryId":"luxury-398","selectedSlug":"sasva","markets":["US","CN","JP","FR","GB","IT","DE","KR","CH","HK","AE","SG","TW","SA","ES"],"marketNames":{"US":"United States","CN":"China","JP":"Japan","FR":"France","GB":"United Kingdom","IT":"Italy","DE":"Germany","KR":"South Korea","CH":"Switzerland","HK":"Hong Kong SAR","AE":"United Arab Emirates","SG":"Singapore","TW":"Taiwan","SA":"Saudi Arabia","ES":"Spain"},"categoryLabels":{"watches":"Watches","jewellery":"Jewellery","fashion_leather":"Fashion and leather","footwear":"Footwear","beauty_fragrance":"Beauty and fragrance","luggage":"Luggage","automotive":"Automotive","hospitality":"Hospitality","wines_spirits":"Wines and spirits","home_design":"Home and design","yachting_aviation":"Yachting and aviation","writing_accessories":"Writing and accessories","events_fairs":"Events and fairs","auctions_collectibles":"Auctions and collectibles"},"categoryEligible":66,"luxuryEligible":396,"category":"beauty_fragrance","categoryLabel":"Beauty and fragrance","months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"trends":{"category":{"ALL":[31320,31695,33640,40765,39795,33065,27835,32365,31460,32515,29165,32020],"US":[10100,9900,12100,12100,12100,11000,9900,11000,9900,9900,9000,9000],"CN":[60,50,60,70,70,50,45,60,70,60,60,70],"JP":[480,480,480,435,480,480,390,480,535,480,480,480],"FR":[2650,2900,3250,3600,3600,3250,2900,3250,3600,3600,2900,3250],"GB":[2900,2900,2900,3250,2900,2900,2650,2900,2900,2900,2900,2400],"IT":[1750,1750,1750,2150,2000,1750,1750,1750,1750,1600,1450,1600],"DE":[1900,1900,1900,2650,2900,1900,1750,1900,1900,1900,1750,1750],"KR":[210,190,155,190,170,190,170,210,210,210,210,170],"CH":[655,590,720,720,720,720,590,720,590,590,535,535],"HK":[535,480,480,535,535,535,435,480,480,480,480,480],"AE":[490,480,590,535,480,480,435,435,535,535,435,435],"SG":[355,390,320,320,260,320,235,320,320,290,260,320],"TW":[435,480,590,590,480,590,435,590,535,590,535,390],"SA":[260,210,210,210,260,260,235,260,210,260,260,260],"ES":[1150,1150,1300,1600,1600,1600,1300,1600,1150,1450,1150,1300]},"luxury":{"ALL":[62795,63110,67445,73585,76050,67040,56625,67280,66975,67620,59865,55720],"US":[18100,18100,18100,18100,22200,18100,16450,18100,18100,18100,18100,18100],"CN":[155,155,170,170,170,170,110,190,170,170,170,170],"JP":[1600,1600,1750,1900,1900,1750,1600,1750,1900,1900,1900,1600],"FR":[6000,6600,8100,6600,8100,6600,5400,6600,6600,6600,6600,6000],"GB":[5400,5400,5400,6600,6600,5400,5400,5400,5400,5400,5400,4900],"IT":[3600,4400,4400,4400,4400,4400,3600,3600,4000,4400,3600,3600],"DE":[4400,4400,5400,5400,5400,5400,4400,5400,5400,5400,4400,4400],"KR":[480,480,480,480,480,480,390,590,480,480,480,480],"CH":[1300,1600,1600,1600,1300,1600,1300,1600,1300,1300,1000,1000],"HK":[1000,1000,1000,1000,1000,1000,880,880,880,940,880,880],"AE":[880,880,880,880,880,880,720,590,720,720,720,720],"SG":[720,720,720,720,720,720,590,720,720,720,720,720],"TW":[880,880,1000,940,880,880,880,1000,880,880,880,880],"SA":[480,435,435,480,480,480,390,390,480,480,390,435],"ES":[2400,1900,2400,2400,2400,2400,1900,1900,1900,1900,1900,1900]}},"rows":[{"s":"rolex","n":"Rolex","c":"watches","v":[823000,5400,60500,246000,201000,246000,246000,8100,90500,40500,40500,33100,33100,22200,135000],"cu":[2346000,17400,159500,703000,603000,648000,693000,26100,238500,114100,114100,93300,93300,67400,355000],"pu":[2319000,17100,184000,693000,648000,748000,848000,34600,274500,114100,114100,126700,100700,76400,355000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"patek-philippe","n":"Patek Philippe","c":"watches","v":[246000,1900,12100,90500,74000,90500,90500,2900,33100,12100,22200,18100,5400,8100,60500],"cu":[748000,5600,34100,258000,211500,291000,291000,8900,100700,34100,55100,47700,17400,26100,184000],"pu":[648000,5800,31900,222000,181500,238500,271500,7700,106700,34100,51000,47700,16400,27900,170500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"audemars-piguet","n":"Audemars Piguet","c":"watches","v":[201000,1000,8100,135000,40500,74000,60500,2400,40500,5400,12100,12100,3600,4400,40500],"cu":[973000,4400,36900,750500,231200,394000,311000,10200,170200,24600,51100,56700,20600,17900,201200],"pu":[405000,2890,18600,238500,93300,170500,139500,5700,99300,14200,27900,24300,9400,12400,81300],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vacheron-constantin","n":"Vacheron Constantin","c":"watches","v":[110000,590,5400,33100,27100,27100,22200,1600,14800,4400,6600,6600,2400,2900,14800],"cu":[355000,2320,15200,109700,87300,94700,71500,5400,42300,15400,22800,24600,8700,10100,47700],"pu":[316000,2110,14200,77500,77500,82400,67400,4200,42300,13800,16400,18900,6700,8900,39000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"a-lange-and-sohne","n":"A. Lange \u0026 Söhne","c":"watches","v":[6600,90,480,1900,1300,720,2900,210,480,1000,590,590,720,320,720],"cu":[21300,290,1770,6200,3900,2310,8400,640,1550,3300,1770,1790,1900,1030,2320],"pu":[17400,270,1660,5100,3300,1900,8900,550,1590,2640,1280,1790,2190,860,1660],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"jaeger-lecoultre","n":"Jaeger-LeCoultre","c":"watches","v":[49500,480,3600,40500,18100,18100,22200,1300,14800,2900,3600,4400,1600,2400,8100],"cu":[159500,1440,11600,123100,55100,51800,71500,4500,42300,8900,13400,13400,5400,8900,26100],"pu":[141500,1500,10200,115700,47700,56700,71500,3900,49100,8900,9600,12600,4200,7200,24600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"omega","n":"Omega","c":"watches","v":[301000,2400,22200,110000,74000,90500,74000,4400,27100,14800,14800,12100,33100,12100,49500],"cu":[1164000,7200,62500,316000,261000,255000,238500,14200,82400,47700,45000,36800,106700,36800,159500],"pu":[903000,6900,62500,271500,181500,255000,222000,14200,81300,44400,36300,36300,99300,36800,148500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"richard-mille","n":"Richard 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1735","c":"home_design","v":[2900,20,390,590,480,1900,320,110,140,90,210,70,90,70,170],"cu":[7700,90,1550,1840,1100,5900,1100,390,480,290,680,180,290,230,480],"pu":[8200,30,1190,1900,1260,6200,1100,340,450,210,480,180,290,170,510],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"daum","n":"Daum","c":"home_design","v":[165000,880,14800,6600,4400,1300,6600,550000,590,1000,480,1900,1900,210,1000],"cu":[435000,2600,44400,18600,14200,4200,21300,1650000,2060,2880,960,5100,4800,510,3000],"pu":[546000,2440,41700,16200,12400,4500,20100,1550000,1660,4880,1260,5900,4500,640,3900],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"saint-louis","n":"Saint-Louis","c":"home_design","v":[40500,210,1000,90500,2400,6600,9900,590,22200,720,390,480,880,260,2900],"cu":[121500,550,3180,271500,7200,18600,29700,1550,66600,2030,1030,1170,2320,900,8700],"pu":[134100,640,3000,255000,7200,17400,27900,1460,58400,1900,1030,1100,2640,790,8200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"puiforcat","n":"Puiforcat","c":"home_design","v":[880,10,90,1900,210,140,170,50,90,40,40,20,40,10,70],"cu":[2320,40,230,5400,550,350,490,170,210,90,90,60,130,50,200],"pu":[2640,40,290,6200,550,400,520,130,230,90,70,80,80,60,190],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"riva","n":"Riva","c":"yachting_aviation","v":[22200,90,6600,14800,9900,18100,12100,210,3600,880,6600,170,480,6600,2900],"cu":[93300,290,21300,54300,30100,76400,44400,680,13200,2880,24600,550,1460,17400,9400],"pu":[51000,230,18600,41700,24300,42800,36800,680,10100,2640,20900,450,1550,26400,7200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"azimut","n":"Azimut","c":"yachting_aviation","v":[3600,50,720,12100,1000,60500,5400,110,1600,210,390,260,140,170,4400],"cu":[10800,170,1770,29700,3000,159500,16200,270,3900,590,1100,680,390,450,13200],"pu":[10100,120,1900,31900,2880,170500,15200,360,4500,580,1190,970,390,550,14200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"benetti","n":"Benetti","c":"yachting_aviation","v":[1300,10,70,880,590,3600,390,50,170,50,70,110,30,40,480],"cu":[3900,40,230,2320,1440,11600,1440,130,360,120,160,760,120,170,1550],"pu":[4500,50,190,2190,1440,10100,1260,130,360,120,190,210,60,100,1350],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"feadship","n":"Feadship","c":"yachting_aviation","v":[1900,20,50,590,720,720,720,40,170,50,70,70,40,30,590],"cu":[5700,60,210,2030,2160,2600,2600,130,510,210,210,130,110,110,1870],"pu":[5900,40,130,1770,2030,2030,1900,110,390,110,200,230,80,70,1520],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"sunseeker","n":"Sunseeker","c":"yachting_aviation","v":[12100,140,480,3600,12100,2900,9900,90,720,320,140,170,140,50,1900],"cu":[36300,430,1440,14400,39000,12400,42800,230,2760,960,360,590,420,160,7700],"pu":[36800,400,1280,12900,42800,12200,44200,250,2600,730,360,560,350,170,4800],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"netjets","n":"NetJets","c":"yachting_aviation","v":[49500,30,260,1600,4400,1000,2400,140,880,140,260,170,140,90,1300],"cu":[173000,130,810,5900,16400,3600,7700,390,2320,520,810,540,430,250,3900],"pu":[139500,100,680,5100,13400,2480,6200,360,2320,370,860,420,450,210,3600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vistajet","n":"VistaJet","c":"yachting_aviation","v":[8100,50,590,2400,5400,1600,2900,170,880,390,1000,480,390,590,1600],"cu":[22800,130,1370,7200,16200,4800,7200,630,2760,960,2480,1370,840,660,4200],"pu":[28300,110,2480,6700,18600,4500,8700,520,2880,1130,3020,1260,1360,1250,4500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"gulfstream","n":"Gulfstream","c":"yachting_aviation","v":[60500,110,880,4400,4400,2900,4400,320,1000,390,590,590,390,390,1600],"cu":[181500,270,2480,13200,12400,6200,10800,960,2480,1100,1550,1770,1120,1030,4500],"pu":[195000,390,2640,12400,16200,7200,13200,1030,2880,1100,2190,2320,1100,1460,4500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"lurssen","n":"Lürssen","c":"yachting_aviation","v":[1600,20,90,720,720,880,8100,50,320,50,110,50,70,50,720],"cu":[4800,60,300,2320,2480,3200,19800,130,900,180,270,130,230,210,1440],"pu":[3600,40,210,1840,1790,2060,18600,150,630,100,420,150,170,160,4220],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dassault-falcon","n":"Dassault Falcon","c":"yachting_aviation","v":[5400,10,90,1300,1900,390,1000,50,210,50,140,90,40,50,320],"cu":[16200,40,360,3300,6700,1170,2880,110,590,130,290,290,120,120,970],"pu":[17400,50,290,4200,8200,1660,3300,160,790,170,700,310,110,320,1000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"montblanc","n":"Montblanc","c":"writing_accessories","v":[201000,1300,27100,201000,74000,60500,135000,3600,40500,9900,14800,9900,12100,14800,110000],"cu":[495000,4200,62500,627000,208500,170500,385000,9400,141500,26100,44400,29700,31900,47700,330000],"pu":[495000,4500,76400,546000,208500,181500,310500,10100,106700,27900,39000,27900,34100,51800,401500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"s-t-dupont","n":"S.T. Dupont","c":"writing_accessories","v":[8100,70,1000,6600,1900,1000,3600,390,720,590,590,320,480,720,720],"cu":[24300,170,2760,18600,4800,2760,8700,1350,1770,1770,1900,910,1350,2190,2030],"pu":[19800,250,2640,18600,5400,3000,9400,1100,2160,1900,1660,840,1350,2440,2030],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"smythson","n":"Smythson","c":"writing_accessories","v":[8100,50,1900,1300,18100,880,1000,390,390,390,320,260,320,210,480],"cu":[19800,210,6700,3900,51800,2160,3180,960,960,1260,970,840,970,510,1460],"pu":[19800,190,6700,3300,41700,2030,2760,2150,1030,1260,690,730,1120,420,1170],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"caran-d-ache","n":"Caran d'Ache","c":"writing_accessories","v":[9900,70,1300,12100,5400,5400,9900,480,18100,720,260,390,590,210,2400],"cu":[24300,170,3300,27900,14200,11600,19800,1440,47700,2030,730,1260,1660,680,5700],"pu":[24300,200,3900,27900,12400,15200,22800,1660,51000,1900,640,1100,1790,550,6700],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"graf-von-faber-castell","n":"Graf von Faber-Castell","c":"writing_accessories","v":[1300,10,320,480,480,210,1900,170,210,90,50,90,170,70,320],"cu":[2880,30,1030,1030,1170,480,4800,450,520,270,170,290,550,230,850],"pu":[3000,40,970,1260,1390,630,4800,480,690,290,140,250,450,250,970],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"aurora","n":"Aurora","c":"writing_accessories","v":[550000,1900,22200,27100,74000,40500,49500,5400,9900,8100,5400,6600,9900,8100,22200],"cu":[1450000,5400,66600,66600,211500,106700,130500,13200,24300,19800,15200,17400,29700,24300,54300],"pu":[1573000,5100,66600,76400,211500,114100,139500,14200,26100,21300,14200,18600,31900,21300,62500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"art-basel","n":"Art Basel","c":"events_fairs","v":[40500,260,590,9900,3600,2400,5400,390,12100,6600,480,390,590,140,1300],"cu":[48300,370,1630,19400,11800,9300,32200,1330,95700,4200,1010,790,1130,310,3990],"pu":[44400,2020,2370,10800,9400,5700,13200,1750,23400,70300,1300,1710,3470,480,3000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"watches-and-wonders","n":"Watches and Wonders","c":"events_fairs","v":[3600,20,260,1900,1300,590,1300,90,3600,170,170,210,70,40,320],"cu":[2770,30,300,1860,950,420,700,140,1570,280,140,250,120,50,370],"pu":[38100,180,1950,17600,12300,4920,12000,800,32400,1560,1520,2100,540,450,2580],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"frieze","n":"Frieze","c":"events_fairs","v":[22200,70,480,590,8100,590,720,880,170,210,260,260,260,140,390],"cu":[54000,150,1260,1550,13200,1590,2320,1660,450,510,680,550,600,340,970],"pu":[71500,170,1660,1660,15200,1440,2160,1700,480,550,560,630,730,360,1170],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"tefaf","n":"TEFAF","c":"events_fairs","v":[1900,10,90,720,480,390,720,40,140,40,20,20,30,10,210],"cu":[13300,40,230,1170,900,660,570,120,210,100,60,50,80,30,250],"pu":[5180,50,440,4680,3100,2750,5720,230,900,160,80,90,80,40,1670],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"design-miami","n":"Design Miami","c":"events_fairs","v":[3600,10,40,480,260,140,90,70,40,20,50,20,10,10,50],"cu":[2760,30,110,480,490,250,160,200,90,40,160,60,40,30,100],"pu":[4200,30,90,550,450,250,160,110,90,40,140,30,40,30,120],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"salone-del-mobile","n":"Salone del Mobile","c":"events_fairs","v":[1300,70,140,720,1000,18100,1000,210,720,90,260,70,70,590,590],"cu":[1840,80,350,700,1000,7400,1000,310,500,130,340,130,150,1460,460],"pu":[9900,430,940,5380,8100,174200,9100,1330,5780,610,1910,440,470,2410,4580],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"geneva-watch-days","n":"Geneva Watch Days","c":"events_fairs","v":[320,10,40,320,110,90,90,10,880,20,40,20,10,10,50],"cu":[830,20,170,800,400,220,190,30,1730,70,200,50,30,40,140],"pu":[410,20,40,320,140,120,160,20,840,30,40,30,30,30,40],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dubai-watch-week","n":"Dubai Watch Week","c":"events_fairs","v":[390,10,40,260,320,110,170,10,390,50,4400,90,20,90,50],"cu":[230,20,50,180,160,70,50,30,160,30,840,40,20,50,40],"pu":[420,10,40,210,210,70,130,20,210,40,700,40,30,30,40],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"sotheby-s","n":"Sotheby's","c":"auctions_collectibles","v":[74000,390,1600,27100,22200,14800,12100,880,6600,4400,2400,1600,880,720,6600],"cu":[238500,1190,4500,76400,71500,41700,31900,2320,16400,10900,5900,4500,2760,1920,16400],"pu":[222000,1330,4800,76400,66600,44400,36300,2480,18600,13200,5900,4500,2590,1770,18600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"christie-s","n":"Christie's","c":"auctions_collectibles","v":[40500,260,2400,18100,22200,9900,5400,720,2400,3600,880,880,880,480,2900],"cu":[132100,730,7700,48300,62500,23400,13400,1790,7600,9200,2080,2470,2480,1100,8200],"pu":[130500,750,8200,67400,71500,29700,14200,2190,7700,10400,2190,2600,2760,1440,9400],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"phillips","n":"Phillips","c":"auctions_collectibles","v":[60500,140,1300,6600,14800,1900,40500,590,1600,1600,590,1000,1000,720,5400],"cu":[148500,360,3900,17400,41700,5100,93300,1770,4200,4500,1770,2640,3300,2160,13200],"pu":[189500,420,3900,15200,55100,5100,150500,1900,4800,4500,1900,2760,2880,2160,14200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"bonhams","n":"Bonhams","c":"auctions_collectibles","v":[27100,110,390,4400,22200,2400,1600,170,720,1300,170,260,260,90,1000],"cu":[93300,290,1260,9600,62500,6200,4500,340,1920,3480,490,790,790,250,2760],"pu":[87300,320,1030,12400,62500,6200,5300,490,2160,3180,390,900,810,230,2880],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dorotheum","n":"Dorotheum","c":"auctions_collectibles","v":[720,10,50,590,390,3600,8100,30,720,20,40,30,20,10,320],"cu":[2350,30,190,1950,1240,11400,16400,90,2080,60,90,90,50,30,1080],"pu":[2310,40,170,1900,1300,10900,21300,90,2320,70,80,80,30,40,1030],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}}]}
Current demand
1,520
All 15 markets
Current demand rank
62 / 66
By current demand
Top percentile
Top 93.9%
Lower is stronger
Vs peer median
-95.4%
Beauty and fragrance peers
Last 90d momentum
-7.1%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Beauty and fragrance peers
Distribution
Where SASVA sits
Ranked by current demand · All 15 markets
Rank 62 / 66 · quartile Q4 · top 93.9%
Indexed movement
SASVA vs Beauty and fragrance peers
Base month = 100 · selected solid · peer median dashed
Hover, focus or tap a month to inspect indexed values.
Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.
04 / Footprint
Market footprint
Observed
How branded Search demand for SASVA is distributed across the fixed 15-market view, ordered by current volume.
Strongest market
United States
480 current searches
Top-three share
66.4%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Beauty and fragrance peers
66 eligible Maisons
SASVA share · Beauty and fragrance peers median
United States480
Italy390
Spain140
France110
Germany110
United Kingdom110
Taiwan40
Japan30
Saudi Arabia20
Singapore20
Switzerland20
United Arab Emirates20
China10
Hong Kong SAR10
South Korea10
Show exact market shares
Exact current market share compared with the eligible-group median
Market
Current
SASVA share
Beauty and fragrance peers median share
United States US
480
31.6%
28.0%
Italy IT
390
25.7%
4.3%
Spain ES
140
9.2%
4.0%
France FR
110
7.2%
9.4%
Germany DE
110
7.2%
7.2%
United Kingdom GB
110
7.2%
7.6%
Taiwan TW
40
2.6%
2.0%
Japan JP
30
2.0%
1.8%
Saudi Arabia SA
20
1.3%
0.8%
Singapore SG
20
1.3%
1.0%
Switzerland CH
20
1.3%
1.8%
United Arab Emirates AE
20
1.3%
1.3%
China CN
10
0.7%
0.2%
Hong Kong SAR HK
10
0.7%
1.7%
South Korea KR
10
0.7%
0.6%
05 / Reverse plan
Reverse plan
Observed
Observed paid activity reconstructed in chronological order.
Paid Meta placements, not Instagram organic results.Facebook and Instagram are paid placements in this observation. This surface does not claim spend, targeting, performance, reach or completeness.
Meta observations
44
Active at 22 Aug 2026
0
Inactive
44
Paid placements
Facebook
32
Instagram
44
Formats
Video
44
Calls to action
Learn more
4
Shop now
9
Visit Instagram profile
31
Reverse media plan
Observed starts, in sequence
One selected family per month
Start Ended by 22 Aug 2026Source: video preview
Sept 20253No selected family
Start Ended by 22 Aug 2026Source: video preview
Start Ended by 22 Aug 2026Source: video preview
Start Ended by 22 Aug 2026Source: video preview
Apr 202624No selected family
Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.
06 / Creatives
The message in market
Observed set
4 selected creative families from observed paid activity. Open a card to inspect copy, CTA, ratio and lifecycle.
4 selected families
Product catalogue variantA golden ode to an Indian summer- Fruit du Paradis🥭 Unisex perfume, Summer scent, Tropical perfume, Indian inspiration, Citrus notes, Mango, Fine fragrance #RaseAamBySasva #SasvaParfums #FragranceOfTheDay #summertime #mango #olfactory #sum…SASVAObserved paid placementVisit Instagram profileAug 2025Video9:16Inactive at 22 Aug 2026
Product catalogue variantSapna -the tropical freshness of mango, coconut and mandarin for a fruity and boozy contrast with peach and plum give way to a multitude of floral notes, such as jasmine, geranium, and the powdery nuance of iris. Leathery notes round off t…SASVAObserved paid placementVisit Instagram profileOct 2025Video9:16Inactive at 22 Aug 2026
Product catalogue variantLayers of spice, sweetness, and smoke - immerse yourself in Saaqi, where every note tells a story of warmth and indulgence. #Saaqi #Sasva #SasvaParfums #wine #winterperfume #warmscents #perfume #winterfragrance #gourmand #scent #smoky #lux…SASVAObserved paid placementVisit Instagram profileNov 2025Video9:16Inactive at 22 Aug 2026
Product catalogue variantSaaqi. Where timeless elegance meets modern luxury. #sasvaparfums #luxuryfragrance #perfume #nichefragrance #nicheperfumeSASVAObserved paid placementLearn moreMar 2026Video9:16Inactive at 22 Aug 2026
No selected family matches those filters.
Next question
Turn a bounded observation into a checked decision.
Bring the question to the Department; this page does not launch or change a provider.
05 / Reverse plan
Reverse plan
ObservedObserved paid activity reconstructed in chronological order.
Paid placements
Formats
Calls to action
Reverse media plan
Observed starts, in sequence
Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.