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Maison intelligence / 15 markets

Brioni / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Brioni

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
51,570
All 15 approved markets
Strongest market
US
18,100 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
151,160
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesItalyGermanyUnited KingdomFranceJapanSpainSwitzerlandUnited Arab EmiratesHong Kong SARAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.22,20016,65011,1005,5500MARKET SERIES57,07042,80328,53514,2680TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesItalyGermanyUnited KingdomFranceJapanSpainSwitzerlandUnited Arab EmiratesHong Kong SARMarkets
Aug 202554,06018,1008,1006,6005,4006,6001,9001,9001,3001,00072015
Sept 202552,41018,1008,1006,6005,4005,4002,4001,6001,30088059015
Oct 202556,26018,10012,1005,4005,4005,4002,4002,4001,3001,00072015
Nov 202551,88018,1008,1005,4006,6004,4002,4001,9001,30088072015
Dec 202557,07022,2006,6006,6008,1004,4002,4001,6001,3001,00072015
Jan 202651,27018,1008,1006,6005,4004,4001,9001,6001,3001,00072015
Feb 202646,77014,8006,6005,4004,4008,1001,6001,3001,0001,00059015
Mar 202653,01018,1009,9006,6005,4004,4001,9001,6001,30072072015
Apr 202654,09022,2008,1005,4005,4004,4002,4001,6001,00072072015
May 202653,71018,1008,1006,6005,4004,4003,6001,9001,3001,0001,00015
Jun 202644,28014,8008,1005,4004,4003,6001,9001,3001,0001,00072015
Jul 202653,17022,2008,1005,4004,4004,4001,6002,4001,00088059015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US55,10055,100+0 (+0.0%)
China CN730580+150 (+25.9%)
Japan JP7,1005,900+1,200 (+20.3%)
France FR12,40016,900-4,500 (-26.6%)
United Kingdom GB14,20015,200-1,000 (-6.6%)
Italy IT24,30024,600-300 (-1.2%)
Germany DE17,40017,400+0 (+0.0%)
South Korea KR1,4401,660-220 (-13.3%)
Switzerland CH3,3003,300+0 (+0.0%)
Hong Kong SAR HK2,3102,030+280 (+13.8%)
United Arab Emirates AE2,8802,440+440 (+18.0%)
Singapore SG1,1701,030+140 (+13.6%)
Taiwan TW1,7701,790-20 (-1.1%)
Saudi Arabia SA1,4601,440+20 (+1.4%)
Spain ES5,6004,500+1,100 (+24.4%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Fashion and leather set has 83 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
51,570
All 15 markets
Current demand rank
71 / 83
By current demand
Top percentile
Top 85.5%
Lower is stronger
Vs peer median
-83.7%
Fashion and leather peers
Last 90d momentum
-1.8%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Fashion and leather peers

Distribution

Where Brioni sits

Ranked by current demand · All 15 markets
TopLower

Rank 71 / 83 · quartile Q4 · top 85.5%

Indexed movement

Brioni vs Fashion and leather peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Brioni is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
18,100 current searches
Top-three share
61.3%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Fashion and leather peers
83 eligible Maisons
Brioni share · Fashion and leather peers median
  1. United States18,100
  2. Italy8,100
  3. France5,400
  4. Germany5,400
  5. United Kingdom5,400
  6. Japan2,400
  7. Spain1,600
  8. Switzerland1,300
  9. United Arab Emirates1,000
  10. Hong Kong SAR720
  11. Taiwan590
  12. Saudi Arabia480
  13. South Korea480
  14. Singapore390
  15. China210
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentBrioni shareFashion and leather peers median share
United States US18,10035.1%37.3%
Italy IT8,10015.7%8.7%
France FR5,40010.5%9.1%
Germany DE5,40010.5%7.6%
United Kingdom GB5,40010.5%8.3%
Japan JP2,4004.7%4.4%
Spain ES1,6003.1%4.2%
Switzerland CH1,3002.5%1.4%
United Arab Emirates AE1,0001.9%1.1%
Hong Kong SAR HK7201.4%1.3%
Taiwan TW5901.1%1.7%
Saudi Arabia SA4800.9%0.8%
South Korea KR4800.9%0.7%
Singapore SG3900.8%0.9%
China CN2100.4%0.3%

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