TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

Boucheron / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Boucheron

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
82,090
All 15 approved markets
Strongest market
FR
18,100 monthly searches

Search read

FR is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
224,070
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
FranceUnited StatesJapanTaiwanUnited Arab EmiratesUnited KingdomSaudi ArabiaHong Kong SARItalyGermanyAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.22,20016,65011,1005,5500MARKET SERIES98,38073,78549,19024,5950TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalFranceUnited StatesJapanTaiwanUnited Arab EmiratesUnited KingdomSaudi ArabiaHong Kong SARItalyGermanyMarkets
Aug 202569,12014,80014,8008,1005,4004,4004,4003,6002,9001,9002,40015
Sept 202576,19018,10014,8009,9006,6004,4004,4003,6003,6002,4001,90015
Oct 202578,32018,10018,1009,9005,4004,4004,4003,6002,9002,4002,40015
Nov 202581,69018,10018,10012,1005,4004,4004,4002,9002,9002,9002,90015
Dec 202598,38022,20022,20014,8006,6004,4004,4003,6004,4002,9003,60015
Jan 202684,49018,10018,10014,8004,4004,4004,4003,6003,6002,9002,40015
Feb 202678,12018,10014,80014,8004,4004,4004,4002,9003,6002,4001,90015
Mar 202688,58018,10018,10014,8008,1004,4004,4004,4003,6002,4002,40015
Apr 202681,68018,10018,1009,9006,6004,4003,6004,4004,4002,4001,90015
May 202686,29018,10018,10012,1006,6006,6003,6004,4004,4002,4002,40015
Jun 202670,09014,80014,8009,9005,4004,4003,6003,6003,6001,9001,90015
Jul 202667,69014,80014,8009,9004,4003,6003,6002,9002,9002,4001,90015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US47,70051,000-3,300 (-6.5%)
China CN1,1701,280-110 (-8.6%)
Japan JP31,90039,500-7,600 (-19.2%)
France FR47,70054,300-6,600 (-12.2%)
United Kingdom GB10,80012,400-1,600 (-12.9%)
Italy IT6,7007,200-500 (-6.9%)
Germany DE6,2006,200+0 (+0.0%)
South Korea KR4,5004,500+0 (+0.0%)
Switzerland CH3,6003,900-300 (-7.7%)
Hong Kong SAR HK10,90011,600-700 (-6.0%)
United Arab Emirates AE14,60013,200+1,400 (+10.6%)
Singapore SG6,2007,700-1,500 (-19.5%)
Taiwan TW16,40019,100-2,700 (-14.1%)
Saudi Arabia SA10,90011,700-800 (-6.8%)
Spain ES4,8004,800+0 (+0.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Jewellery set has 33 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
82,090
All 15 markets
Current demand rank
16 / 33
By current demand
Top percentile
Top 48.5%
Lower is stronger
Vs peer median
+4.9%
Jewellery peers
Last 90d momentum
-9.8%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q2
Jewellery peers

Distribution

Where Boucheron sits

Ranked by current demand · All 15 markets
TopLower

Rank 16 / 33 · quartile Q2 · top 48.5%

Indexed movement

Boucheron vs Jewellery peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Boucheron is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
France
18,100 current searches
Top-three share
58.8%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Jewellery peers
33 eligible Maisons
Boucheron share · Jewellery peers median
  1. France18,100
  2. United States18,100
  3. Japan12,100
  4. Taiwan5,400
  5. United Arab Emirates4,400
  6. United Kingdom4,400
  7. Hong Kong SAR3,600
  8. Saudi Arabia3,600
  9. Germany2,400
  10. Italy2,400
  11. Singapore2,400
  12. Spain1,900
  13. South Korea1,600
  14. Switzerland1,300
  15. China390
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentBoucheron shareJewellery peers median share
France FR18,10022.0%8.0%
United States US18,10022.0%30.6%
Japan JP12,10014.7%3.2%
Taiwan TW5,4006.6%1.5%
United Arab Emirates AE4,4005.4%1.4%
United Kingdom GB4,4005.4%7.3%
Hong Kong SAR HK3,6004.4%1.9%
Saudi Arabia SA3,6004.4%0.8%
Germany DE2,4002.9%4.5%
Italy IT2,4002.9%3.5%
Singapore SG2,4002.9%1.1%
Spain ES1,9002.3%2.1%
South Korea KR1,6001.9%0.6%
Switzerland CH1,3001.6%1.9%
China CN3900.5%0.3%

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