Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.
Current search
14,560
All 15 approved markets
Strongest market
DE
9,900 monthly searches
Search read
DE is the largest current market.
The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.
02 / Search
Search demand
Observed
Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.
{"months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"latestMonth":"2026-07","previousMonth":"2026-06","marketCount":15,"fiveYear":null,"fiveYearReason":"12 of 60 stable months returned","chartMonths":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"markets":[{"market":"US","name":"United States","current":1000,"history":{"2025-08":1300,"2025-09":1000,"2025-10":1000,"2025-11":1000,"2025-12":1300,"2026-01":1600,"2026-02":880,"2026-03":1000,"2026-04":1000,"2026-05":1000,"2026-06":1000,"2026-07":1000}},{"market":"CN","name":"China","current":30,"history":{"2025-08":20,"2025-09":40,"2025-10":20,"2025-11":20,"2025-12":40,"2026-01":30,"2026-02":20,"2026-03":70,"2026-04":20,"2026-05":20,"2026-06":20,"2026-07":10}},{"market":"JP","name":"Japan","current":210,"history":{"2025-08":140,"2025-09":140,"2025-10":210,"2025-11":140,"2025-12":210,"2026-01":260,"2026-02":210,"2026-03":210,"2026-04":210,"2026-05":260,"2026-06":210,"2026-07":260}},{"market":"FR","name":"France","current":720,"history":{"2025-08":590,"2025-09":720,"2025-10":720,"2025-11":720,"2025-12":880,"2026-01":720,"2026-02":590,"2026-03":720,"2026-04":720,"2026-05":880,"2026-06":720,"2026-07":880}},{"market":"GB","name":"United Kingdom","current":260,"history":{"2025-08":260,"2025-09":260,"2025-10":320,"2025-11":320,"2025-12":320,"2026-01":320,"2026-02":260,"2026-03":210,"2026-04":260,"2026-05":320,"2026-06":320,"2026-07":210}},{"market":"IT","name":"Italy","current":480,"history":{"2025-08":390,"2025-09":590,"2025-10":320,"2025-11":210,"2025-12":260,"2026-01":260,"2026-02":320,"2026-03":590,"2026-04":880,"2026-05":880,"2026-06":590,"2026-07":480}},{"market":"DE","name":"Germany","current":9900,"history":{"2025-08":12100,"2025-09":9900,"2025-10":9900,"2025-11":8100,"2025-12":9900,"2026-01":9900,"2026-02":8100,"2026-03":8100,"2026-04":9900,"2026-05":9900,"2026-06":8100,"2026-07":12100}},{"market":"KR","name":"South Korea","current":50,"history":{"2025-08":40,"2025-09":40,"2025-10":50,"2025-11":30,"2025-12":70,"2026-01":40,"2026-02":50,"2026-03":70,"2026-04":40,"2026-05":50,"2026-06":50,"2026-07":40}},{"market":"CH","name":"Switzerland","current":720,"history":{"2025-08":720,"2025-09":720,"2025-10":880,"2025-11":590,"2025-12":720,"2026-01":720,"2026-02":590,"2026-03":720,"2026-04":720,"2026-05":720,"2026-06":590,"2026-07":720}},{"market":"HK","name":"Hong Kong SAR","current":320,"history":{"2025-08":390,"2025-09":260,"2025-10":390,"2025-11":210,"2025-12":590,"2026-01":390,"2026-02":260,"2026-03":210,"2026-04":260,"2026-05":480,"2026-06":260,"2026-07":260}},{"market":"AE","name":"United Arab Emirates","current":90,"history":{"2025-08":110,"2025-09":90,"2025-10":110,"2025-11":110,"2025-12":140,"2026-01":110,"2026-02":90,"2026-03":50,"2026-04":70,"2026-05":110,"2026-06":90,"2026-07":70}},{"market":"SG","name":"Singapore","current":110,"history":{"2025-08":140,"2025-09":110,"2025-10":170,"2025-11":90,"2025-12":110,"2026-01":110,"2026-02":90,"2026-03":90,"2026-04":110,"2026-05":110,"2026-06":140,"2026-07":140}},{"market":"TW","name":"Taiwan","current":210,"history":{"2025-08":210,"2025-09":140,"2025-10":170,"2025-11":140,"2025-12":210,"2026-01":140,"2026-02":170,"2026-03":210,"2026-04":210,"2026-05":260,"2026-06":210,"2026-07":170}},{"market":"SA","name":"Saudi Arabia","current":70,"history":{"2025-08":70,"2025-09":40,"2025-10":70,"2025-11":50,"2025-12":70,"2026-01":70,"2026-02":50,"2026-03":30,"2026-04":50,"2026-05":70,"2026-06":70,"2026-07":140}},{"market":"ES","name":"Spain","current":390,"history":{"2025-08":390,"2025-09":320,"2025-10":480,"2025-11":390,"2025-12":480,"2026-01":390,"2026-02":320,"2026-03":320,"2026-04":480,"2026-05":480,"2026-06":320,"2026-07":390}}],"periods":{"last-month":{"key":"last-month","label":"Last month","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":[],"priorMonths":[],"coverage":[],"currentLabel":"No returned months","priorLabel":"No returned months"},"last-90d":{"key":"last-90d","label":"Last 90d","comparable":true,"reason":"","currentMonths":["2026-05","2026-06","2026-07"],"priorMonths":["2026-02","2026-03","2026-04"],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"May 2026 to Jul 2026","priorLabel":"Feb 2026 to Apr 2026"},"ytd":{"key":"ytd","label":"YTD","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":["2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"priorMonths":[],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Jan 2026 to Jul 2026","priorLabel":"No returned months"}}}
Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months
May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage
Current period
45,100
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.
12-month line trend · no five-year claim, 12 of 60 stable months returned
Search demand movement
Top 10 markets by window cumulative volume + total
GermanyUnited StatesFranceSwitzerlandItalySpainHong Kong SARUnited KingdomJapanTaiwanAll 15 approved markets
Hover, focus or tap a month to inspect exact values.
Every month in view returned all 15 approved markets, so the total line is continuous.
Show exact monthly values
Exact monthly search values
Month
Total
Germany
United States
France
Switzerland
Italy
Spain
Hong Kong SAR
United Kingdom
Japan
Taiwan
Markets
Aug 2025
16,870
12,100
1,300
590
720
390
390
390
260
140
210
15
Sept 2025
14,370
9,900
1,000
720
720
590
320
260
260
140
140
15
Oct 2025
14,810
9,900
1,000
720
880
320
480
390
320
210
170
15
Nov 2025
12,120
8,100
1,000
720
590
210
390
210
320
140
140
15
Dec 2025
15,300
9,900
1,300
880
720
260
480
590
320
210
210
15
Jan 2026
15,060
9,900
1,600
720
720
260
390
390
320
260
140
15
Feb 2026
12,000
8,100
880
590
590
320
320
260
260
210
170
15
Mar 2026
12,600
8,100
1,000
720
720
590
320
210
210
210
210
15
Apr 2026
14,930
9,900
1,000
720
720
880
480
260
260
210
210
15
May 2026
15,540
9,900
1,000
880
720
880
480
480
320
260
260
15
Jun 2026
12,690
8,100
1,000
720
590
590
320
260
320
210
210
15
Jul 2026
16,870
12,100
1,000
880
720
480
390
260
210
260
170
15
Market ranking
Last 90d volume, largest first
Signed change vs prior period
May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.
15 markets
Last 90d exact market values
United States US
3,000
2,880
+120 (+4.2%)
China CN
50
110
-60 (-54.5%)
Japan JP
730
630
+100 (+15.9%)
France FR
2,480
2,030
+450 (+22.2%)
United Kingdom GB
850
730
+120 (+16.4%)
Italy IT
1,950
1,790
+160 (+8.9%)
Germany DE
30,100
26,100
+4,000 (+15.3%)
South Korea KR
140
160
-20 (-12.5%)
Switzerland CH
2,030
2,030
+0 (+0.0%)
Hong Kong SAR HK
1,000
730
+270 (+37.0%)
United Arab Emirates AE
270
210
+60 (+28.6%)
Singapore SG
390
290
+100 (+34.5%)
Taiwan TW
640
590
+50 (+8.5%)
Saudi Arabia SA
280
130
+150 (+115.4%)
Spain ES
1,190
1,120
+70 (+6.3%)
Unknown in this captureNone
03 / Benchmark
Peer benchmark
Observed
Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.
The canonical Watches set has 60 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.
{"schemaVersion":"luxury-search-benchmark-public-v1","registryId":"luxury-398","selectedSlug":"glashutte-original","markets":["US","CN","JP","FR","GB","IT","DE","KR","CH","HK","AE","SG","TW","SA","ES"],"marketNames":{"US":"United States","CN":"China","JP":"Japan","FR":"France","GB":"United Kingdom","IT":"Italy","DE":"Germany","KR":"South Korea","CH":"Switzerland","HK":"Hong Kong SAR","AE":"United Arab Emirates","SG":"Singapore","TW":"Taiwan","SA":"Saudi Arabia","ES":"Spain"},"categoryLabels":{"watches":"Watches","jewellery":"Jewellery","fashion_leather":"Fashion and leather","footwear":"Footwear","beauty_fragrance":"Beauty and fragrance","luggage":"Luggage","automotive":"Automotive","hospitality":"Hospitality","wines_spirits":"Wines and spirits","home_design":"Home and design","yachting_aviation":"Yachting and aviation","writing_accessories":"Writing and accessories","events_fairs":"Events and fairs","auctions_collectibles":"Auctions and collectibles"},"categoryEligible":60,"luxuryEligible":396,"category":"watches","categoryLabel":"Watches","months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"trends":{"category":{"ALL":[44095,38790,41730,49210,54355,42740,37865,38340,40490,49050,47350,40385],"US":[12100,9900,9900,9900,12350,11000,9000,9900,9900,11000,11000,9000],"CN":[70,80,90,90,90,90,60,90,90,100,90,90],"JP":[1150,1150,1000,1150,1150,1000,1000,1000,1300,1450,1150,1000],"FR":[3250,2900,3250,3600,3600,3250,2400,2900,3600,4400,3600,2900],"GB":[3600,3250,3600,3600,4400,3600,3250,2900,2900,4000,3600,3250],"IT":[2650,2650,2650,2650,2650,2650,2000,2150,2650,3250,2400,1900],"DE":[4900,4500,4000,4000,5500,4400,3250,4000,4000,5500,4500,4500],"KR":[320,260,320,260,260,260,290,290,290,290,320,260],"CH":[2400,3000,2900,2900,3250,2400,2400,2400,3250,2650,2900,1900],"HK":[880,940,880,880,800,880,720,800,800,940,800,800],"AE":[590,590,590,880,720,655,535,480,535,655,655,480],"SG":[720,720,720,720,720,800,590,655,800,880,800,720],"TW":[800,655,655,655,590,655,655,590,655,720,590,590],"SA":[390,320,320,390,320,355,320,390,390,435,390,390],"ES":[2150,1900,1900,1900,1900,1900,1750,1900,1900,2150,1750,1900]},"luxury":{"ALL":[62795,63110,67445,73585,76050,67040,56625,67280,66975,67620,59865,55720],"US":[18100,18100,18100,18100,22200,18100,16450,18100,18100,18100,18100,18100],"CN":[155,155,170,170,170,170,110,190,170,170,170,170],"JP":[1600,1600,1750,1900,1900,1750,1600,1750,1900,1900,1900,1600],"FR":[6000,6600,8100,6600,8100,6600,5400,6600,6600,6600,6600,6000],"GB":[5400,5400,5400,6600,6600,5400,5400,5400,5400,5400,5400,4900],"IT":[3600,4400,4400,4400,4400,4400,3600,3600,4000,4400,3600,3600],"DE":[4400,4400,5400,5400,5400,5400,4400,5400,5400,5400,4400,4400],"KR":[480,480,480,480,480,480,390,590,480,480,480,480],"CH":[1300,1600,1600,1600,1300,1600,1300,1600,1300,1300,1000,1000],"HK":[1000,1000,1000,1000,1000,1000,880,880,880,940,880,880],"AE":[880,880,880,880,880,880,720,590,720,720,720,720],"SG":[720,720,720,720,720,720,590,720,720,720,720,720],"TW":[880,880,1000,940,880,880,880,1000,880,880,880,880],"SA":[480,435,435,480,480,480,390,390,480,480,390,435],"ES":[2400,1900,2400,2400,2400,2400,1900,1900,1900,1900,1900,1900]}},"rows":[{"s":"rolex","n":"Rolex","c":"watches","v":[823000,5400,60500,246000,201000,246000,246000,8100,90500,40500,40500,33100,33100,22200,135000],"cu":[2346000,17400,159500,703000,603000,648000,693000,26100,238500,114100,114100,93300,93300,67400,355000],"pu":[2319000,17100,184000,693000,648000,748000,848000,34600,274500,114100,114100,126700,100700,76400,355000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"patek-philippe","n":"Patek Philippe","c":"watches","v":[246000,1900,12100,90500,74000,90500,90500,2900,33100,12100,22200,18100,5400,8100,60500],"cu":[748000,5600,34100,258000,211500,291000,291000,8900,100700,34100,55100,47700,17400,26100,184000],"pu":[648000,5800,31900,222000,181500,238500,271500,7700,106700,34100,51000,47700,16400,27900,170500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"audemars-piguet","n":"Audemars Piguet","c":"watches","v":[201000,1000,8100,135000,40500,74000,60500,2400,40500,5400,12100,12100,3600,4400,40500],"cu":[973000,4400,36900,750500,231200,394000,311000,10200,170200,24600,51100,56700,20600,17900,201200],"pu":[405000,2890,18600,238500,93300,170500,139500,5700,99300,14200,27900,24300,9400,12400,81300],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vacheron-constantin","n":"Vacheron Constantin","c":"watches","v":[110000,590,5400,33100,27100,27100,22200,1600,14800,4400,6600,6600,2400,2900,14800],"cu":[355000,2320,15200,109700,87300,94700,71500,5400,42300,15400,22800,24600,8700,10100,47700],"pu":[316000,2110,14200,77500,77500,82400,67400,4200,42300,13800,16400,18900,6700,8900,39000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"a-lange-and-sohne","n":"A. Lange \u0026 Söhne","c":"watches","v":[6600,90,480,1900,1300,720,2900,210,480,1000,590,590,720,320,720],"cu":[21300,290,1770,6200,3900,2310,8400,640,1550,3300,1770,1790,1900,1030,2320],"pu":[17400,270,1660,5100,3300,1900,8900,550,1590,2640,1280,1790,2190,860,1660],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"jaeger-lecoultre","n":"Jaeger-LeCoultre","c":"watches","v":[49500,480,3600,40500,18100,18100,22200,1300,14800,2900,3600,4400,1600,2400,8100],"cu":[159500,1440,11600,123100,55100,51800,71500,4500,42300,8900,13400,13400,5400,8900,26100],"pu":[141500,1500,10200,115700,47700,56700,71500,3900,49100,8900,9600,12600,4200,7200,24600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"omega","n":"Omega","c":"watches","v":[301000,2400,22200,110000,74000,90500,74000,4400,27100,14800,14800,12100,33100,12100,49500],"cu":[1164000,7200,62500,316000,261000,255000,238500,14200,82400,47700,45000,36800,106700,36800,159500],"pu":[903000,6900,62500,271500,181500,255000,222000,14200,81300,44400,36300,36300,99300,36800,148500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"richard-mille","n":"Richard 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Current demand
14,560
All 15 markets
Current demand rank
44 / 60
By current demand
Top percentile
Top 73.3%
Lower is stronger
Vs peer median
-66.6%
Watches peers
Last 90d momentum
+14.1%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q3
Watches peers
Distribution
Where Glashütte Original sits
Ranked by current demand · All 15 markets
Rank 44 / 60 · quartile Q3 · top 73.3%
Indexed movement
Glashütte Original vs Watches peers
Base month = 100 · selected solid · peer median dashed
Hover, focus or tap a month to inspect indexed values.
Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.
04 / Footprint
Market footprint
Observed
How branded Search demand for Glashütte Original is distributed across the fixed 15-market view, ordered by current volume.
Strongest market
Germany
9,900 current searches
Top-three share
79.8%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Watches peers
60 eligible Maisons
Glashütte Original share · Watches peers median
Germany9,900
United States1,000
France720
Switzerland720
Italy480
Spain390
Hong Kong SAR320
United Kingdom260
Japan210
Taiwan210
Singapore110
United Arab Emirates90
Saudi Arabia70
South Korea50
China30
Show exact market shares
Exact current market share compared with the eligible-group median
Market
Current
Glashütte Original share
Watches peers median share
Germany DE
9,900
68.0%
9.0%
United States US
1,000
6.9%
29.3%
France FR
720
4.9%
11.4%
Switzerland CH
720
4.9%
6.3%
Italy IT
480
3.3%
7.8%
Spain ES
390
2.7%
4.9%
Hong Kong SAR HK
320
2.2%
1.8%
United Kingdom GB
260
1.8%
7.8%
Japan JP
210
1.4%
2.7%
Taiwan TW
210
1.4%
1.6%
Singapore SG
110
0.8%
2.1%
United Arab Emirates AE
90
0.6%
2.1%
Saudi Arabia SA
70
0.5%
0.9%
South Korea KR
50
0.3%
0.8%
China CN
30
0.2%
0.2%
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