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Maison intelligence / 15 markets

One&Only / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for One&Only

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
37,040
All 15 approved markets
Strongest market
US
12,100 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
106,350
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesJapanUnited Arab EmiratesGermanyUnited KingdomFranceItalySaudi ArabiaTaiwanSingaporeAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.14,80011,1007,4003,7000MARKET SERIES42,41031,80821,20510,6030TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesJapanUnited Arab EmiratesGermanyUnited KingdomFranceItalySaudi ArabiaTaiwanSingaporeMarkets
Aug 202537,4809,9008,1004,4004,4002,9001,3008801,00088088015
Sept 202537,1209,9008,1004,4004,4002,9001,30088088088088015
Oct 202537,3109,9008,1005,4003,6002,9001,30088088088072015
Nov 202539,22012,1008,1005,4003,6002,9001,30088088072072015
Dec 202537,71012,1008,1004,4002,9002,9001,30088072088072015
Jan 202642,41014,8008,1004,4003,6004,4001,3001,00059088059015
Feb 202638,68014,8006,6004,4003,6002,9001,00088059072072015
Mar 202638,17014,8006,6003,6003,6002,9001,00072059088088015
Apr 202638,52014,8006,6004,4002,9002,9001,30088072072088015
May 202638,38012,1008,1004,4002,9002,9001,3001,0008808801,00015
Jun 202634,24012,1005,4003,6002,9002,9001,3008801,00072088015
Jul 202633,73012,1005,4003,6002,9002,4001,3008801,30088048015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US36,30044,400-8,100 (-18.2%)
China CN270310-40 (-12.9%)
Japan JP18,90019,800-900 (-4.5%)
France FR3,9003,300+600 (+18.2%)
United Kingdom GB8,2008,700-500 (-5.7%)
Italy IT2,7602,480+280 (+11.3%)
Germany DE8,70010,100-1,400 (-13.9%)
South Korea KR2,4801,900+580 (+30.5%)
Switzerland CH1,4401,570-130 (-8.3%)
Hong Kong SAR HK1,4601,550-90 (-5.8%)
United Arab Emirates AE11,60012,400-800 (-6.5%)
Singapore SG2,3602,480-120 (-4.8%)
Taiwan TW2,4802,320+160 (+6.9%)
Saudi Arabia SA3,1801,900+1,280 (+67.4%)
Spain ES2,3202,160+160 (+7.4%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Hospitality set has 25 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
37,040
All 15 markets
Current demand rank
15 / 25
By current demand
Top percentile
Top 60.0%
Lower is stronger
Vs peer median
-41.2%
Hospitality peers
Last 90d momentum
-7.8%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q3
Hospitality peers

Distribution

Where One&Only sits

Ranked by current demand · All 15 markets
TopLower

Rank 15 / 25 · quartile Q3 · top 60.0%

Indexed movement

One&Only vs Hospitality peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for One&Only is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
12,100 current searches
Top-three share
62.4%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Hospitality peers
25 eligible Maisons
One&Only share · Hospitality peers median
  1. United States12,100
  2. Japan6,600
  3. United Arab Emirates4,400
  4. Germany3,600
  5. United Kingdom2,900
  6. France1,300
  7. Italy880
  8. Saudi Arabia880
  9. Singapore880
  10. Taiwan880
  11. South Korea720
  12. Spain720
  13. Switzerland590
  14. Hong Kong SAR480
  15. China110
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentOne&Only shareHospitality peers median share
United States US12,10032.7%42.8%
Japan JP6,60017.8%2.5%
United Arab Emirates AE4,40011.9%2.7%
Germany DE3,6009.7%6.1%
United Kingdom GB2,9007.8%10.5%
France FR1,3003.5%4.5%
Italy IT8802.4%3.1%
Saudi Arabia SA8802.4%1.2%
Singapore SG8802.4%1.7%
Taiwan TW8802.4%1.1%
South Korea KR7201.9%0.6%
Spain ES7201.9%2.1%
Switzerland CH5901.6%1.4%
Hong Kong SAR HK4801.3%1.5%
China CN1100.3%0.5%

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