Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.
Current search
5,470
All 15 approved markets
Strongest market
CH
1,300 monthly searches
Meta observations
32
Observed paid placements
Active at 22 Aug 2026
32
Observed paid activity
Observed activity
Aug 2026 carried the highest observed start volume.
14 observed starts landed in the peak month. This is an observation of ad starts, not spend or performance.
Search read
CH is the largest current market.
The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.
02 / Search
Search demand
Observed
Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.
{"months":["2025-07","2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"latestMonth":"2026-07","previousMonth":"2026-06","marketCount":15,"fiveYear":null,"fiveYearReason":"11 of 60 stable months returned","chartMonths":["2025-07","2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"markets":[{"market":"US","name":"United States","current":1300,"history":{"2025-08":880,"2025-09":1000,"2025-10":1000,"2025-11":1300,"2025-12":1300,"2026-01":1300,"2026-02":1000,"2026-03":1900,"2026-04":1300,"2026-05":1300,"2026-06":1000,"2026-07":1300}},{"market":"CN","name":"China","current":40,"history":{"2025-08":30,"2025-09":50,"2025-10":50,"2025-11":50,"2025-12":30,"2026-01":40,"2026-02":50,"2026-03":40,"2026-04":30,"2026-05":40,"2026-06":30,"2026-07":40}},{"market":"JP","name":"Japan","current":50,"history":{"2025-08":70,"2025-09":40,"2025-10":70,"2025-11":70,"2025-12":90,"2026-01":50,"2026-02":40,"2026-03":50,"2026-04":30,"2026-05":40,"2026-06":50,"2026-07":40}},{"market":"FR","name":"France","current":720,"history":{"2025-08":480,"2025-09":720,"2025-10":1000,"2025-11":880,"2025-12":720,"2026-01":720,"2026-02":720,"2026-03":880,"2026-04":720,"2026-05":1000,"2026-06":720,"2026-07":590}},{"market":"GB","name":"United Kingdom","current":480,"history":{"2025-08":260,"2025-09":390,"2025-10":590,"2025-11":720,"2025-12":480,"2026-01":480,"2026-02":480,"2026-03":480,"2026-04":390,"2026-05":480,"2026-06":480,"2026-07":390}},{"market":"IT","name":"Italy","current":210,"history":{"2025-08":170,"2025-09":210,"2025-10":320,"2025-11":260,"2025-12":210,"2026-01":210,"2026-02":210,"2026-03":170,"2026-04":210,"2026-05":170,"2026-06":170,"2026-07":140}},{"market":"DE","name":"Germany","current":390,"history":{"2025-08":260,"2025-09":260,"2025-10":320,"2025-11":480,"2025-12":320,"2026-01":390,"2026-02":390,"2026-03":390,"2026-04":320,"2026-05":320,"2026-06":320,"2026-07":590}},{"market":"KR","name":"South Korea","current":30,"history":{"2025-07":20,"2025-08":30,"2025-09":20,"2025-10":30,"2025-11":30,"2025-12":30,"2026-01":30,"2026-02":30,"2026-03":20,"2026-04":40,"2026-05":30,"2026-06":30}},{"market":"CH","name":"Switzerland","current":1300,"history":{"2025-08":1300,"2025-09":1600,"2025-10":2400,"2025-11":1600,"2025-12":1300,"2026-01":1000,"2026-02":1000,"2026-03":1300,"2026-04":1000,"2026-05":1000,"2026-06":880,"2026-07":880}},{"market":"HK","name":"Hong Kong SAR","current":390,"history":{"2025-08":480,"2025-09":480,"2025-10":480,"2025-11":390,"2025-12":390,"2026-01":390,"2026-02":260,"2026-03":390,"2026-04":260,"2026-05":390,"2026-06":480}},{"market":"AE","name":"United Arab Emirates","current":50,"history":{"2025-08":40,"2025-09":50,"2025-10":50,"2025-11":70,"2025-12":50,"2026-01":70,"2026-02":70,"2026-03":40,"2026-04":30,"2026-05":30,"2026-06":50,"2026-07":30}},{"market":"SG","name":"Singapore","current":90,"history":{"2025-08":90,"2025-09":90,"2025-10":110,"2025-11":50,"2025-12":50,"2026-01":70,"2026-02":50,"2026-03":70,"2026-04":70,"2026-05":110,"2026-06":90,"2026-07":90}},{"market":"TW","name":"Taiwan","current":90,"history":{"2025-08":110,"2025-09":140,"2025-10":90,"2025-11":110,"2025-12":90,"2026-01":110,"2026-02":90,"2026-03":110,"2026-04":140,"2026-05":90,"2026-06":70,"2026-07":90}},{"market":"SA","name":"Saudi Arabia","current":10,"history":{"2025-08":10,"2025-09":20,"2025-10":30,"2025-11":10,"2025-12":10,"2026-01":10,"2026-02":20,"2026-03":10,"2026-04":10,"2026-05":10,"2026-06":10,"2026-07":10}},{"market":"ES","name":"Spain","current":320,"history":{"2025-07":320,"2025-08":260,"2025-09":260,"2025-10":320,"2025-11":320,"2025-12":320,"2026-01":390,"2026-02":320,"2026-03":320,"2026-04":320,"2026-05":320,"2026-06":210}}],"periods":{"last-month":{"key":"last-month","label":"Last month","comparable":false,"reason":"13 consecutive complete months are required for same-month last-year comparison","currentMonths":[],"priorMonths":[],"coverage":[],"currentLabel":"No returned months","priorLabel":"No returned months"},"last-90d":{"key":"last-90d","label":"Last 90d","comparable":true,"reason":"","currentMonths":["2026-04","2026-05","2026-06"],"priorMonths":["2026-01","2026-02","2026-03"],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Apr 2026 to Jun 2026","priorLabel":"Jan 2026 to Mar 2026"},"ytd":{"key":"ytd","label":"YTD","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":["2026-01","2026-02","2026-03","2026-04","2026-05","2026-06"],"priorMonths":[],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Jan 2026 to Jun 2026","priorLabel":"No returned months"}}}
Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months
Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026 · 15 markets with equal coverage
Current period
14,790
Apr 2026 to Jun 2026
Prior period
…
Jan 2026 to Mar 2026
Change
…
Selected market set
Scope
15 of 15 markets
13 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.
13-month line trend · no five-year claim, 11 of 60 stable months returned
Search demand movement
Top 10 markets by window cumulative volume + total
SwitzerlandUnited StatesFranceUnited KingdomHong Kong SARGermanySpainItalyTaiwanSingaporeAll 15 approved markets
Hover, focus or tap a month to inspect exact values.
The total line breaks across 2 of 13 months where fewer than 15 approved markets returned a value. A partial month is never summed into a total.
Show exact monthly values
Exact monthly search values
Month
Total
Switzerland
United States
France
United Kingdom
Hong Kong SAR
Germany
Spain
Italy
Taiwan
Singapore
Markets
Jul 2025
Unknown
Unknown
Unknown
Unknown
Unknown
Unknown
Unknown
320
Unknown
Unknown
Unknown
2
Aug 2025
4,470
1,300
880
480
260
480
260
260
170
110
90
15
Sept 2025
5,330
1,600
1,000
720
390
480
260
260
210
140
90
15
Oct 2025
6,860
2,400
1,000
1,000
590
480
320
320
320
90
110
15
Nov 2025
6,340
1,600
1,300
880
720
390
480
320
260
110
50
15
Dec 2025
5,390
1,300
1,300
720
480
390
320
320
210
90
50
15
Jan 2026
5,260
1,000
1,300
720
480
390
390
390
210
110
70
15
Feb 2026
4,730
1,000
1,000
720
480
260
390
320
210
90
50
15
Mar 2026
6,170
1,300
1,900
880
480
390
390
320
170
110
70
15
Apr 2026
4,870
1,000
1,300
720
390
260
320
320
210
140
70
15
May 2026
5,330
1,000
1,300
1,000
480
390
320
320
170
90
110
15
Jun 2026
4,590
880
1,000
720
480
480
320
210
170
70
90
15
Jul 2026
Unknown
880
1,300
590
390
Unknown
590
Unknown
140
90
90
12
Market ranking
Last 90d volume, largest first
Signed change vs prior period
Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026.
15 markets
Last 90d exact market values
United States US
3,600
4,200
-600 (-14.3%)
China CN
100
130
-30 (-23.1%)
Japan JP
120
140
-20 (-14.3%)
France FR
2,440
2,320
+120 (+5.2%)
United Kingdom GB
1,350
1,440
-90 (-6.3%)
Italy IT
550
590
-40 (-6.8%)
Germany DE
960
1,170
-210 (-17.9%)
South Korea KR
100
80
+20 (+25.0%)
Switzerland CH
2,880
3,300
-420 (-12.7%)
Hong Kong SAR HK
1,130
1,040
+90 (+8.7%)
United Arab Emirates AE
110
180
-70 (-38.9%)
Singapore SG
270
190
+80 (+42.1%)
Taiwan TW
300
310
-10 (-3.2%)
Saudi Arabia SA
30
40
-10 (-25.0%)
Spain ES
850
1,030
-180 (-17.5%)
Unknown in this captureNone
03 / Benchmark
Peer benchmark
Observed
Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.
The canonical Beauty and fragrance set has 66 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.
{"schemaVersion":"luxury-search-benchmark-public-v1","registryId":"luxury-398","selectedSlug":"cellcosmet","markets":["US","CN","JP","FR","GB","IT","DE","KR","CH","HK","AE","SG","TW","SA","ES"],"marketNames":{"US":"United States","CN":"China","JP":"Japan","FR":"France","GB":"United Kingdom","IT":"Italy","DE":"Germany","KR":"South Korea","CH":"Switzerland","HK":"Hong Kong SAR","AE":"United Arab Emirates","SG":"Singapore","TW":"Taiwan","SA":"Saudi Arabia","ES":"Spain"},"categoryLabels":{"watches":"Watches","jewellery":"Jewellery","fashion_leather":"Fashion and leather","footwear":"Footwear","beauty_fragrance":"Beauty and fragrance","luggage":"Luggage","automotive":"Automotive","hospitality":"Hospitality","wines_spirits":"Wines and spirits","home_design":"Home and design","yachting_aviation":"Yachting and aviation","writing_accessories":"Writing and accessories","events_fairs":"Events and fairs","auctions_collectibles":"Auctions and collectibles"},"categoryEligible":66,"luxuryEligible":396,"category":"beauty_fragrance","categoryLabel":"Beauty and fragrance","months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"trends":{"category":{"ALL":[31320,31695,33640,40765,39795,33065,27835,32365,31460,32515,29165,32020],"US":[10100,9900,12100,12100,12100,11000,9900,11000,9900,9900,9000,9000],"CN":[60,50,60,70,70,50,45,60,70,60,60,70],"JP":[480,480,480,435,480,480,390,480,535,480,480,480],"FR":[2650,2900,3250,3600,3600,3250,2900,3250,3600,3600,2900,3250],"GB":[2900,2900,2900,3250,2900,2900,2650,2900,2900,2900,2900,2400],"IT":[1750,1750,1750,2150,2000,1750,1750,1750,1750,1600,1450,1600],"DE":[1900,1900,1900,2650,2900,1900,1750,1900,1900,1900,1750,1750],"KR":[210,190,155,190,170,190,170,210,210,210,210,170],"CH":[655,590,720,720,720,720,590,720,590,590,535,535],"HK":[535,480,480,535,535,535,435,480,480,480,480,480],"AE":[490,480,590,535,480,480,435,435,535,535,435,435],"SG":[355,390,320,320,260,320,235,320,320,290,260,320],"TW":[435,480,590,590,480,590,435,590,535,590,535,390],"SA":[260,210,210,210,260,260,235,260,210,260,260,260],"ES":[1150,1150,1300,1600,1600,1600,1300,1600,1150,1450,1150,1300]},"luxury":{"ALL":[62795,63110,67445,73585,76050,67040,56625,67280,66975,67620,59865,55720],"US":[18100,18100,18100,18100,22200,18100,16450,18100,18100,18100,18100,18100],"CN":[155,155,170,170,170,170,110,190,170,170,170,170],"JP":[1600,1600,1750,1900,1900,1750,1600,1750,1900,1900,1900,1600],"FR":[6000,6600,8100,6600,8100,6600,5400,6600,6600,6600,6600,6000],"GB":[5400,5400,5400,6600,6600,5400,5400,5400,5400,5400,5400,4900],"IT":[3600,4400,4400,4400,4400,4400,3600,3600,4000,4400,3600,3600],"DE":[4400,4400,5400,5400,5400,5400,4400,5400,5400,5400,4400,4400],"KR":[480,480,480,480,480,480,390,590,480,480,480,480],"CH":[1300,1600,1600,1600,1300,1600,1300,1600,1300,1300,1000,1000],"HK":[1000,1000,1000,1000,1000,1000,880,880,880,940,880,880],"AE":[880,880,880,880,880,880,720,590,720,720,720,720],"SG":[720,720,720,720,720,720,590,720,720,720,720,720],"TW":[880,880,1000,940,880,880,880,1000,880,880,880,880],"SA":[480,435,435,480,480,480,390,390,480,480,390,435],"ES":[2400,1900,2400,2400,2400,2400,1900,1900,1900,1900,1900,1900]}},"rows":[{"s":"rolex","n":"Rolex","c":"watches","v":[823000,5400,60500,246000,201000,246000,246000,8100,90500,40500,40500,33100,33100,22200,135000],"cu":[2346000,17400,159500,703000,603000,648000,693000,26100,238500,114100,114100,93300,93300,67400,355000],"pu":[2319000,17100,184000,693000,648000,748000,848000,34600,274500,114100,114100,126700,100700,76400,355000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"patek-philippe","n":"Patek Philippe","c":"watches","v":[246000,1900,12100,90500,74000,90500,90500,2900,33100,12100,22200,18100,5400,8100,60500],"cu":[748000,5600,34100,258000,211500,291000,291000,8900,100700,34100,55100,47700,17400,26100,184000],"pu":[648000,5800,31900,222000,181500,238500,271500,7700,106700,34100,51000,47700,16400,27900,170500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"audemars-piguet","n":"Audemars Piguet","c":"watches","v":[201000,1000,8100,135000,40500,74000,60500,2400,40500,5400,12100,12100,3600,4400,40500],"cu":[973000,4400,36900,750500,231200,394000,311000,10200,170200,24600,51100,56700,20600,17900,201200],"pu":[405000,2890,18600,238500,93300,170500,139500,5700,99300,14200,27900,24300,9400,12400,81300],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vacheron-constantin","n":"Vacheron Constantin","c":"watches","v":[110000,590,5400,33100,27100,27100,22200,1600,14800,4400,6600,6600,2400,2900,14800],"cu":[355000,2320,15200,109700,87300,94700,71500,5400,42300,15400,22800,24600,8700,10100,47700],"pu":[316000,2110,14200,77500,77500,82400,67400,4200,42300,13800,16400,18900,6700,8900,39000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"a-lange-and-sohne","n":"A. Lange \u0026 Söhne","c":"watches","v":[6600,90,480,1900,1300,720,2900,210,480,1000,590,590,720,320,720],"cu":[21300,290,1770,6200,3900,2310,8400,640,1550,3300,1770,1790,1900,1030,2320],"pu":[17400,270,1660,5100,3300,1900,8900,550,1590,2640,1280,1790,2190,860,1660],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"jaeger-lecoultre","n":"Jaeger-LeCoultre","c":"watches","v":[49500,480,3600,40500,18100,18100,22200,1300,14800,2900,3600,4400,1600,2400,8100],"cu":[159500,1440,11600,123100,55100,51800,71500,4500,42300,8900,13400,13400,5400,8900,26100],"pu":[141500,1500,10200,115700,47700,56700,71500,3900,49100,8900,9600,12600,4200,7200,24600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"omega","n":"Omega","c":"watches","v":[301000,2400,22200,110000,74000,90500,74000,4400,27100,14800,14800,12100,33100,12100,49500],"cu":[1164000,7200,62500,316000,261000,255000,238500,14200,82400,47700,45000,36800,106700,36800,159500],"pu":[903000,6900,62500,271500,181500,255000,222000,14200,81300,44400,36300,36300,99300,36800,148500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"richard-mille","n":"Richard 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1735","c":"home_design","v":[2900,20,390,590,480,1900,320,110,140,90,210,70,90,70,170],"cu":[7700,90,1550,1840,1100,5900,1100,390,480,290,680,180,290,230,480],"pu":[8200,30,1190,1900,1260,6200,1100,340,450,210,480,180,290,170,510],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"daum","n":"Daum","c":"home_design","v":[165000,880,14800,6600,4400,1300,6600,550000,590,1000,480,1900,1900,210,1000],"cu":[435000,2600,44400,18600,14200,4200,21300,1650000,2060,2880,960,5100,4800,510,3000],"pu":[546000,2440,41700,16200,12400,4500,20100,1550000,1660,4880,1260,5900,4500,640,3900],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"saint-louis","n":"Saint-Louis","c":"home_design","v":[40500,210,1000,90500,2400,6600,9900,590,22200,720,390,480,880,260,2900],"cu":[121500,550,3180,271500,7200,18600,29700,1550,66600,2030,1030,1170,2320,900,8700],"pu":[134100,640,3000,255000,7200,17400,27900,1460,58400,1900,1030,1100,2640,790,8200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"puiforcat","n":"Puiforcat","c":"home_design","v":[880,10,90,1900,210,140,170,50,90,40,40,20,40,10,70],"cu":[2320,40,230,5400,550,350,490,170,210,90,90,60,130,50,200],"pu":[2640,40,290,6200,550,400,520,130,230,90,70,80,80,60,190],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"riva","n":"Riva","c":"yachting_aviation","v":[22200,90,6600,14800,9900,18100,12100,210,3600,880,6600,170,480,6600,2900],"cu":[93300,290,21300,54300,30100,76400,44400,680,13200,2880,24600,550,1460,17400,9400],"pu":[51000,230,18600,41700,24300,42800,36800,680,10100,2640,20900,450,1550,26400,7200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"azimut","n":"Azimut","c":"yachting_aviation","v":[3600,50,720,12100,1000,60500,5400,110,1600,210,390,260,140,170,4400],"cu":[10800,170,1770,29700,3000,159500,16200,270,3900,590,1100,680,390,450,13200],"pu":[10100,120,1900,31900,2880,170500,15200,360,4500,580,1190,970,390,550,14200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"benetti","n":"Benetti","c":"yachting_aviation","v":[1300,10,70,880,590,3600,390,50,170,50,70,110,30,40,480],"cu":[3900,40,230,2320,1440,11600,1440,130,360,120,160,760,120,170,1550],"pu":[4500,50,190,2190,1440,10100,1260,130,360,120,190,210,60,100,1350],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"feadship","n":"Feadship","c":"yachting_aviation","v":[1900,20,50,590,720,720,720,40,170,50,70,70,40,30,590],"cu":[5700,60,210,2030,2160,2600,2600,130,510,210,210,130,110,110,1870],"pu":[5900,40,130,1770,2030,2030,1900,110,390,110,200,230,80,70,1520],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"sunseeker","n":"Sunseeker","c":"yachting_aviation","v":[12100,140,480,3600,12100,2900,9900,90,720,320,140,170,140,50,1900],"cu":[36300,430,1440,14400,39000,12400,42800,230,2760,960,360,590,420,160,7700],"pu":[36800,400,1280,12900,42800,12200,44200,250,2600,730,360,560,350,170,4800],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"netjets","n":"NetJets","c":"yachting_aviation","v":[49500,30,260,1600,4400,1000,2400,140,880,140,260,170,140,90,1300],"cu":[173000,130,810,5900,16400,3600,7700,390,2320,520,810,540,430,250,3900],"pu":[139500,100,680,5100,13400,2480,6200,360,2320,370,860,420,450,210,3600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vistajet","n":"VistaJet","c":"yachting_aviation","v":[8100,50,590,2400,5400,1600,2900,170,880,390,1000,480,390,590,1600],"cu":[22800,130,1370,7200,16200,4800,7200,630,2760,960,2480,1370,840,660,4200],"pu":[28300,110,2480,6700,18600,4500,8700,520,2880,1130,3020,1260,1360,1250,4500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"gulfstream","n":"Gulfstream","c":"yachting_aviation","v":[60500,110,880,4400,4400,2900,4400,320,1000,390,590,590,390,390,1600],"cu":[181500,270,2480,13200,12400,6200,10800,960,2480,1100,1550,1770,1120,1030,4500],"pu":[195000,390,2640,12400,16200,7200,13200,1030,2880,1100,2190,2320,1100,1460,4500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"lurssen","n":"Lürssen","c":"yachting_aviation","v":[1600,20,90,720,720,880,8100,50,320,50,110,50,70,50,720],"cu":[4800,60,300,2320,2480,3200,19800,130,900,180,270,130,230,210,1440],"pu":[3600,40,210,1840,1790,2060,18600,150,630,100,420,150,170,160,4220],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dassault-falcon","n":"Dassault Falcon","c":"yachting_aviation","v":[5400,10,90,1300,1900,390,1000,50,210,50,140,90,40,50,320],"cu":[16200,40,360,3300,6700,1170,2880,110,590,130,290,290,120,120,970],"pu":[17400,50,290,4200,8200,1660,3300,160,790,170,700,310,110,320,1000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"montblanc","n":"Montblanc","c":"writing_accessories","v":[201000,1300,27100,201000,74000,60500,135000,3600,40500,9900,14800,9900,12100,14800,110000],"cu":[495000,4200,62500,627000,208500,170500,385000,9400,141500,26100,44400,29700,31900,47700,330000],"pu":[495000,4500,76400,546000,208500,181500,310500,10100,106700,27900,39000,27900,34100,51800,401500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"s-t-dupont","n":"S.T. Dupont","c":"writing_accessories","v":[8100,70,1000,6600,1900,1000,3600,390,720,590,590,320,480,720,720],"cu":[24300,170,2760,18600,4800,2760,8700,1350,1770,1770,1900,910,1350,2190,2030],"pu":[19800,250,2640,18600,5400,3000,9400,1100,2160,1900,1660,840,1350,2440,2030],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"smythson","n":"Smythson","c":"writing_accessories","v":[8100,50,1900,1300,18100,880,1000,390,390,390,320,260,320,210,480],"cu":[19800,210,6700,3900,51800,2160,3180,960,960,1260,970,840,970,510,1460],"pu":[19800,190,6700,3300,41700,2030,2760,2150,1030,1260,690,730,1120,420,1170],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"caran-d-ache","n":"Caran d'Ache","c":"writing_accessories","v":[9900,70,1300,12100,5400,5400,9900,480,18100,720,260,390,590,210,2400],"cu":[24300,170,3300,27900,14200,11600,19800,1440,47700,2030,730,1260,1660,680,5700],"pu":[24300,200,3900,27900,12400,15200,22800,1660,51000,1900,640,1100,1790,550,6700],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"graf-von-faber-castell","n":"Graf von Faber-Castell","c":"writing_accessories","v":[1300,10,320,480,480,210,1900,170,210,90,50,90,170,70,320],"cu":[2880,30,1030,1030,1170,480,4800,450,520,270,170,290,550,230,850],"pu":[3000,40,970,1260,1390,630,4800,480,690,290,140,250,450,250,970],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"aurora","n":"Aurora","c":"writing_accessories","v":[550000,1900,22200,27100,74000,40500,49500,5400,9900,8100,5400,6600,9900,8100,22200],"cu":[1450000,5400,66600,66600,211500,106700,130500,13200,24300,19800,15200,17400,29700,24300,54300],"pu":[1573000,5100,66600,76400,211500,114100,139500,14200,26100,21300,14200,18600,31900,21300,62500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"art-basel","n":"Art Basel","c":"events_fairs","v":[40500,260,590,9900,3600,2400,5400,390,12100,6600,480,390,590,140,1300],"cu":[48300,370,1630,19400,11800,9300,32200,1330,95700,4200,1010,790,1130,310,3990],"pu":[44400,2020,2370,10800,9400,5700,13200,1750,23400,70300,1300,1710,3470,480,3000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"watches-and-wonders","n":"Watches and Wonders","c":"events_fairs","v":[3600,20,260,1900,1300,590,1300,90,3600,170,170,210,70,40,320],"cu":[2770,30,300,1860,950,420,700,140,1570,280,140,250,120,50,370],"pu":[38100,180,1950,17600,12300,4920,12000,800,32400,1560,1520,2100,540,450,2580],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"frieze","n":"Frieze","c":"events_fairs","v":[22200,70,480,590,8100,590,720,880,170,210,260,260,260,140,390],"cu":[54000,150,1260,1550,13200,1590,2320,1660,450,510,680,550,600,340,970],"pu":[71500,170,1660,1660,15200,1440,2160,1700,480,550,560,630,730,360,1170],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"tefaf","n":"TEFAF","c":"events_fairs","v":[1900,10,90,720,480,390,720,40,140,40,20,20,30,10,210],"cu":[13300,40,230,1170,900,660,570,120,210,100,60,50,80,30,250],"pu":[5180,50,440,4680,3100,2750,5720,230,900,160,80,90,80,40,1670],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"design-miami","n":"Design Miami","c":"events_fairs","v":[3600,10,40,480,260,140,90,70,40,20,50,20,10,10,50],"cu":[2760,30,110,480,490,250,160,200,90,40,160,60,40,30,100],"pu":[4200,30,90,550,450,250,160,110,90,40,140,30,40,30,120],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"salone-del-mobile","n":"Salone del Mobile","c":"events_fairs","v":[1300,70,140,720,1000,18100,1000,210,720,90,260,70,70,590,590],"cu":[1840,80,350,700,1000,7400,1000,310,500,130,340,130,150,1460,460],"pu":[9900,430,940,5380,8100,174200,9100,1330,5780,610,1910,440,470,2410,4580],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"geneva-watch-days","n":"Geneva Watch Days","c":"events_fairs","v":[320,10,40,320,110,90,90,10,880,20,40,20,10,10,50],"cu":[830,20,170,800,400,220,190,30,1730,70,200,50,30,40,140],"pu":[410,20,40,320,140,120,160,20,840,30,40,30,30,30,40],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dubai-watch-week","n":"Dubai Watch Week","c":"events_fairs","v":[390,10,40,260,320,110,170,10,390,50,4400,90,20,90,50],"cu":[230,20,50,180,160,70,50,30,160,30,840,40,20,50,40],"pu":[420,10,40,210,210,70,130,20,210,40,700,40,30,30,40],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"sotheby-s","n":"Sotheby's","c":"auctions_collectibles","v":[74000,390,1600,27100,22200,14800,12100,880,6600,4400,2400,1600,880,720,6600],"cu":[238500,1190,4500,76400,71500,41700,31900,2320,16400,10900,5900,4500,2760,1920,16400],"pu":[222000,1330,4800,76400,66600,44400,36300,2480,18600,13200,5900,4500,2590,1770,18600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"christie-s","n":"Christie's","c":"auctions_collectibles","v":[40500,260,2400,18100,22200,9900,5400,720,2400,3600,880,880,880,480,2900],"cu":[132100,730,7700,48300,62500,23400,13400,1790,7600,9200,2080,2470,2480,1100,8200],"pu":[130500,750,8200,67400,71500,29700,14200,2190,7700,10400,2190,2600,2760,1440,9400],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"phillips","n":"Phillips","c":"auctions_collectibles","v":[60500,140,1300,6600,14800,1900,40500,590,1600,1600,590,1000,1000,720,5400],"cu":[148500,360,3900,17400,41700,5100,93300,1770,4200,4500,1770,2640,3300,2160,13200],"pu":[189500,420,3900,15200,55100,5100,150500,1900,4800,4500,1900,2760,2880,2160,14200],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"bonhams","n":"Bonhams","c":"auctions_collectibles","v":[27100,110,390,4400,22200,2400,1600,170,720,1300,170,260,260,90,1000],"cu":[93300,290,1260,9600,62500,6200,4500,340,1920,3480,490,790,790,250,2760],"pu":[87300,320,1030,12400,62500,6200,5300,490,2160,3180,390,900,810,230,2880],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"dorotheum","n":"Dorotheum","c":"auctions_collectibles","v":[720,10,50,590,390,3600,8100,30,720,20,40,30,20,10,320],"cu":[2350,30,190,1950,1240,11400,16400,90,2080,60,90,90,50,30,1080],"pu":[2310,40,170,1900,1300,10900,21300,90,2320,70,80,80,30,40,1030],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}}]}
Current demand
5,470
All 15 markets
Current demand rank
58 / 66
By current demand
Top percentile
Top 87.9%
Lower is stronger
Vs peer median
-83.4%
Beauty and fragrance peers
Last 90d momentum
-6.0%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Beauty and fragrance peers
Distribution
Where Cellcosmet sits
Ranked by current demand · All 15 markets
Rank 58 / 66 · quartile Q4 · top 87.9%
Indexed movement
Cellcosmet vs Beauty and fragrance peers
Base month = 100 · selected solid · peer median dashed
Hover, focus or tap a month to inspect indexed values.
Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.
04 / Footprint
Market footprint
Observed
How branded Search demand for Cellcosmet is distributed across the fixed 15-market view, ordered by current volume.
Strongest market
Switzerland
1,300 current searches
Top-three share
60.7%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Beauty and fragrance peers
66 eligible Maisons
Cellcosmet share · Beauty and fragrance peers median
Switzerland1,300
United States1,300
France720
United Kingdom480
Germany390
Hong Kong SAR390
Spain320
Italy210
Singapore90
Taiwan90
Japan50
United Arab Emirates50
China40
South Korea30
Saudi Arabia10
Show exact market shares
Exact current market share compared with the eligible-group median
Market
Current
Cellcosmet share
Beauty and fragrance peers median share
Switzerland CH
1,300
23.8%
1.8%
United States US
1,300
23.8%
28.0%
France FR
720
13.2%
9.4%
United Kingdom GB
480
8.8%
7.6%
Germany DE
390
7.1%
7.2%
Hong Kong SAR HK
390
7.1%
1.7%
Spain ES
320
5.9%
4.0%
Italy IT
210
3.8%
4.3%
Singapore SG
90
1.6%
1.0%
Taiwan TW
90
1.6%
2.0%
Japan JP
50
0.9%
1.8%
United Arab Emirates AE
50
0.9%
1.3%
China CN
40
0.7%
0.2%
South Korea KR
30
0.5%
0.6%
Saudi Arabia SA
10
0.2%
0.8%
05 / Reverse plan
Reverse plan
Observed
Observed paid activity reconstructed in chronological order.
Paid Meta placements, not Instagram organic results.Facebook and Instagram are paid placements in this observation. This surface does not claim spend, targeting, performance, reach or completeness.
Meta observations
32
Active at 22 Aug 2026
32
Inactive
0
Paid placements
Facebook
32
Instagram
32
Formats
Carousel
1
DCO
18
Dynamic Product Ads
10
Image
1
Video
2
Calls to action
Learn more
1
Shop now
30
Sign up
1
Reverse media plan
Observed starts, in sequence
One selected family per month
Start Active at 22 Aug 2026Source: DCO component
Start Active at 22 Aug 2026Source: DCO component
Start Active at 22 Aug 2026Source: DCO component
Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.
06 / Creatives
The message in market
Observed set
3 selected creative families from observed paid activity. Open a card to inspect copy, CTA, ratio and lifecycle.
3 selected families
Your Skin Has a ProtocolCellular-level formulas designed to work with your skin's natural rhythms, not against them. The right products in the right order.CellcosmetObserved paid placementShop nowJun 2026DCO9:16Active at 22 Aug 2026
Tender Loving Eye CareIt's Back: The product that flies off the shelves is back in stock.CellcosmetObserved paid placementShop nowJul 2026DCO9:16Active at 22 Aug 2026
Discover Your Next RegimenDiscover new Cellcosmet favorites with your purchase. Choose up to 3 luxury deluxe minis, on us, plus free standard shipping.CellcosmetObserved paid placementShop nowAug 2026DCO9:16Active at 22 Aug 2026
No selected family matches those filters.
Next question
Turn a bounded observation into a checked decision.
Bring the question to the Department; this page does not launch or change a provider.
05 / Reverse plan
Reverse plan
ObservedObserved paid activity reconstructed in chronological order.
Paid placements
Formats
Calls to action
Reverse media plan
Observed starts, in sequence
Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.