Maison intelligence / 15 markets

Don Julio / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Don Julio

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search: 360,720
Strongest market: US

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Market

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period: 1,174,670
Prior period: …
Change: …
Scope: 15 of 15 markets

Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total

United StatesUnited KingdomSpainGermanyFranceItalySwitzerlandJapanUnited Arab EmiratesSingaporeAll 15 approved markets

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values

Exact monthly search values
Month	Total	United States	United Kingdom	Spain	Germany	France	Italy	Switzerland	Japan	United Arab Emirates	Singapore	Markets
Aug 2025	441,720	368,000	27,100	12,100	9,900	6,600	8,100	1,900	1,900	1,300	1,600	15
Sept 2025	361,860	301,000	22,200	9,900	8,100	5,400	5,400	1,900	1,900	1,300	1,600	15
Oct 2025	424,640	368,000	22,200	8,100	8,100	4,400	4,400	1,900	1,600	1,600	1,300	15
Nov 2025	358,390	301,000	22,200	8,100	8,100	5,400	4,400	1,600	1,900	1,300	1,300	15
Dec 2025	440,460	368,000	27,100	12,100	9,900	6,600	6,600	1,900	1,900	1,600	1,300	15
Jan 2026	358,970	301,000	22,200	8,100	8,100	5,400	5,400	1,600	1,600	1,600	1,000	15
Feb 2026	287,580	246,000	14,800	6,600	5,400	3,600	4,400	1,300	1,300	1,000	880	15
Mar 2026	351,680	301,000	18,100	8,100	8,100	4,400	4,400	1,600	1,600	880	1,000	15
Apr 2026	356,290	301,000	22,200	8,100	8,100	4,400	4,400	1,600	1,600	1,300	1,000	15
May 2026	436,480	368,000	27,100	9,900	8,100	6,600	6,600	1,900	1,900	1,600	1,600	15
Jun 2026	366,790	301,000	27,100	8,100	9,900	6,600	5,400	1,900	1,600	1,300	1,300	15
Jul 2026	371,400	301,000	27,100	9,900	9,900	8,100	6,600	1,900	1,600	1,300	1,000	15

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

Filter marketsSort rows

15 markets

Last 90d exact market values

United States US	970,000	848,000	+122,000 (+14.4%)
China CN	680	560	+120 (+21.4%)
Japan JP	5,100	4,500	+600 (+13.3%)
France FR	21,300	12,400	+8,900 (+71.8%)
United Kingdom GB	81,300	55,100	+26,200 (+47.5%)
Italy IT	18,600	13,200	+5,400 (+40.9%)
Germany DE	27,900	21,600	+6,300 (+29.2%)
South Korea KR	2,030	1,660	+370 (+22.3%)
Switzerland CH	5,700	4,500	+1,200 (+26.7%)
Hong Kong SAR HK	1,900	1,900	+0 (+0.0%)
United Arab Emirates AE	4,200	3,180	+1,020 (+32.1%)
Singapore SG	3,900	2,880	+1,020 (+35.4%)
Taiwan TW	2,720	2,480	+240 (+9.7%)
Saudi Arabia SA	1,440	790	+650 (+82.3%)
Spain ES	27,900	22,800	+5,100 (+22.4%)

Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens

Category view uses the canonical registry category; it does not assert a competitive relationship.

Ranking metric

Ranks current branded Search demand.

MarketMaison comparison

The canonical Wines and spirits set has 35 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand: 360,720
Current demand rank: 2 / 35
Top percentile: Top 5.7%
Vs peer median: +1029.7%
Last 90d momentum: +18.0%
Current demand quartile: Q1

Distribution

Where Don Julio sits

Ranked by current demand · All 15 markets

Rank 2 / 35 · quartile Q1 · top 5.7%

Indexed movement

Don Julio vs Wines and spirits peers

Base month = 100 · selected solid · peer median dashed

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Don Julio is distributed across the fixed 15-market view, ordered by current volume.

Strongest market: United States
Top-three share: 92.3%
Markets: 15
Benchmark group: Wines and spirits peers

Don Julio share · Wines and spirits peers median

United States301,000
United Kingdom22,200
Spain9,900
Germany8,100
France5,400
Italy5,400
Japan1,600
Switzerland1,600
Singapore1,300
United Arab Emirates1,300
Taiwan880
Hong Kong SAR720
South Korea720
Saudi Arabia390
China210

Show exact market shares

Exact current market share compared with the eligible-group median
Market	Current	Don Julio share	Wines and spirits peers median share
United States US	301,000	83.4%	28.3%
United Kingdom GB	22,200	6.2%	10.1%
Spain ES	9,900	2.7%	3.8%
Germany DE	8,100	2.2%	7.6%
France FR	5,400	1.5%	14.7%
Italy IT	5,400	1.5%	5.8%
Japan JP	1,600	0.4%	1.3%
Switzerland CH	1,600	0.4%	1.8%
Singapore SG	1,300	0.4%	1.1%
United Arab Emirates AE	1,300	0.4%	0.5%
Taiwan TW	880	0.2%	0.9%
Hong Kong SAR HK	720	0.2%	1.5%
South Korea KR	720	0.2%	0.6%
Saudi Arabia SA	390	0.1%	0.1%
China CN	210	0.1%	0.1%

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