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Maison intelligence / 15 markets

Baume & Mercier / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Baume & Mercier

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
9,470
All 15 approved markets
Strongest market
US
1,900 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
27,120
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesFranceItalyJapanGermanySwitzerlandUnited KingdomSpainHong Kong SARUnited Arab EmiratesAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.6,6004,9503,3001,6500MARKET SERIES18,33013,7489,1654,5830TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesFranceItalyJapanGermanySwitzerlandUnited KingdomSpainHong Kong SARUnited Arab EmiratesMarkets
Aug 20258,6901,9005901,0001,30072039059059039048015
Sept 20258,5301,6007201,0001,30088039059048048039015
Oct 20258,6201,9007201,0001,00088048048059048039015
Nov 20259,3101,9008801,3001,00088048048072048048015
Dec 20259,9101,9001,3001,3001,0001,00059059059048039015
Jan 202618,3302,4006,6001,6001,0001,3001,90088059059059015
Feb 20268,1001,6007201,0008801,00048048048048032015
Mar 20268,2001,6007201,0001,0001,00048048048039032015
Apr 20268,4601,9008808801,00088048039048048039015
May 20269,3501,9008808801,30088048059048048059015
Jun 20268,9601,9008808801,00088048059048048048015
Jul 20268,8101,9007201,3001,00072039048039048048015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US5,7005,100+600 (+11.8%)
China CN9070+20 (+28.6%)
Japan JP3,3002,880+420 (+14.6%)
France FR2,4802,320+160 (+6.9%)
United Kingdom GB1,6601,350+310 (+23.0%)
Italy IT3,0602,880+180 (+6.3%)
Germany DE2,4802,880-400 (-13.9%)
South Korea KR190230-40 (-17.4%)
Switzerland CH1,3501,440-90 (-6.3%)
Hong Kong SAR HK1,4401,350+90 (+6.7%)
United Arab Emirates AE1,5501,030+520 (+50.5%)
Singapore SG370330+40 (+12.1%)
Taiwan TW1,190850+340 (+40.0%)
Saudi Arabia SA910610+300 (+49.2%)
Spain ES1,3501,440-90 (-6.3%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Watches set has 60 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
9,470
All 15 markets
Current demand rank
50 / 60
By current demand
Top percentile
Top 83.3%
Lower is stronger
Vs peer median
-78.3%
Watches peers
Last 90d momentum
+9.5%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Watches peers

Distribution

Where Baume & Mercier sits

Ranked by current demand · All 15 markets
TopLower

Rank 50 / 60 · quartile Q4 · top 83.3%

Indexed movement

Baume & Mercier vs Watches peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Baume & Mercier is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
1,900 current searches
Top-three share
44.4%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Watches peers
60 eligible Maisons
Baume & Mercier share · Watches peers median
  1. United States1,900
  2. France1,300
  3. Italy1,000
  4. Japan1,000
  5. Germany880
  6. Switzerland590
  7. United Kingdom590
  8. Hong Kong SAR480
  9. Spain480
  10. United Arab Emirates480
  11. Taiwan320
  12. Saudi Arabia210
  13. Singapore140
  14. South Korea70
  15. China30
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentBaume & Mercier shareWatches peers median share
United States US1,90020.1%29.3%
France FR1,30013.7%11.4%
Italy IT1,00010.6%7.8%
Japan JP1,00010.6%2.7%
Germany DE8809.3%9.0%
Switzerland CH5906.2%6.3%
United Kingdom GB5906.2%7.8%
Hong Kong SAR HK4805.1%1.8%
Spain ES4805.1%4.9%
United Arab Emirates AE4805.1%2.1%
Taiwan TW3203.4%1.6%
Saudi Arabia SA2102.2%0.9%
Singapore SG1401.5%2.1%
South Korea KR700.7%0.8%
China CN300.3%0.2%

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