TheDetailDepartment Agency

Maisons

Categories

Verticals

Agency

Maison intelligence / 15 markets

Longchamp / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

Discover our services

01 / Overview

What changed for Longchamp

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
1,482,200
All 15 approved markets
Strongest market
FR
301,000 monthly searches

Search read

FR is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
4,521,100
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesFranceItalyUnited KingdomGermanySpainTaiwanJapanHong Kong SARSwitzerlandAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.368,000276,000184,00092,0000MARKET SERIES1,969,2001,476,900984,600492,3000TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesFranceItalyUnited KingdomGermanySpainTaiwanJapanHong Kong SARSwitzerlandMarkets
Aug 20251,969,200368,000368,000201,000246,000201,000201,000110,00060,50049,50049,50015
Sept 20251,747,600301,000301,000246,000201,000165,000201,000110,00060,50049,50040,50015
Oct 20251,499,000301,000301,000165,000135,000135,000135,000110,00074,00040,50033,10015
Nov 20251,620,700368,000301,000165,000165,000165,000135,000110,00060,50040,50040,50015
Dec 20251,686,900368,000368,000165,000165,000165,000135,00090,50074,00040,50040,50015
Jan 20261,377,100301,000246,000135,000135,000110,000135,00090,50074,00040,50033,10015
Feb 20261,134,900246,000201,000110,000110,000110,00090,50090,50060,50033,10027,10015
Mar 20261,332,200301,000246,000135,000110,000135,000110,00090,50074,00040,50033,10015
Apr 20261,289,000301,000246,000135,000110,000110,000110,00074,00074,00033,10033,10015
May 20261,433,200301,000301,000165,000110,000135,000110,00090,50074,00040,50033,10015
Jun 20261,451,500301,000368,000135,000135,000110,00090,50090,50074,00040,50033,10015
Jul 20261,636,400368,000368,000165,000165,000135,000110,00090,50074,00040,50033,10015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US970,000848,000+122,000 (+14.4%)
China CN12,40010,400+2,000 (+19.2%)
Japan JP222,000208,500+13,500 (+6.5%)
France FR1,037,000693,000+344,000 (+49.6%)
United Kingdom GB410,000330,000+80,000 (+24.2%)
Italy IT465,000380,000+85,000 (+22.4%)
Germany DE380,000355,000+25,000 (+7.0%)
South Korea KR16,20012,400+3,800 (+30.6%)
Switzerland CH99,30093,300+6,000 (+6.4%)
Hong Kong SAR HK121,500106,700+14,800 (+13.9%)
United Arab Emirates AE67,40045,000+22,400 (+49.8%)
Singapore SG93,30076,400+16,900 (+22.1%)
Taiwan TW271,500255,000+16,500 (+6.5%)
Saudi Arabia SA45,00031,900+13,100 (+41.1%)
Spain ES310,500310,500+0 (+0.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Fashion and leather set has 83 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
1,482,200
All 15 markets
Current demand rank
8 / 83
By current demand
Top percentile
Top 9.6%
Lower is stronger
Vs peer median
+369.3%
Fashion and leather peers
Last 90d momentum
+20.4%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q1
Fashion and leather peers

Distribution

Where Longchamp sits

Ranked by current demand · All 15 markets
TopLower

Rank 8 / 83 · quartile Q1 · top 9.6%

Indexed movement

Longchamp vs Fashion and leather peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Longchamp is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
France
301,000 current searches
Top-three share
51.7%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Fashion and leather peers
83 eligible Maisons
Longchamp share · Fashion and leather peers median
  1. France301,000
  2. United States301,000
  3. Italy165,000
  4. Germany135,000
  5. Spain135,000
  6. United Kingdom135,000
  7. Taiwan90,500
  8. Japan74,000
  9. Hong Kong SAR40,500
  10. Switzerland33,100
  11. Singapore27,100
  12. United Arab Emirates22,200
  13. Saudi Arabia14,800
  14. South Korea4,400
  15. China3,600
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentLongchamp shareFashion and leather peers median share
France FR301,00020.3%9.1%
United States US301,00020.3%37.3%
Italy IT165,00011.1%8.7%
Germany DE135,0009.1%7.6%
Spain ES135,0009.1%4.2%
United Kingdom GB135,0009.1%8.3%
Taiwan TW90,5006.1%1.7%
Japan JP74,0005.0%4.4%
Hong Kong SAR HK40,5002.7%1.3%
Switzerland CH33,1002.2%1.4%
Singapore SG27,1001.8%0.9%
United Arab Emirates AE22,2001.5%1.1%
Saudi Arabia SA14,8001.0%0.8%
South Korea KR4,4000.3%0.7%
China CN3,6000.2%0.3%

Next question

Turn a bounded observation into a checked decision.

Bring the question to the Department; this page does not launch or change a provider.

Discover our services
Discover our servicesdetail-department.com