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Maison intelligence / 15 markets

Sinn / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Sinn

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
69,110
All 15 approved markets
Strongest market
DE
27,100 monthly searches

Search read

DE is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
213,380
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
GermanyItalyJapanUnited StatesFranceUnited KingdomSpainSwitzerlandTaiwanHong Kong SARAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.33,10024,82516,5508,2750MARKET SERIES84,93063,69842,46521,2330TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalGermanyItalyJapanUnited StatesFranceUnited KingdomSpainSwitzerlandTaiwanHong Kong SARMarkets
Aug 202570,63027,10018,1006,6008,1002,9001,9001,9001,00088072015
Sept 202579,53033,10018,1008,1008,1002,9001,9002,4001,6001,00072015
Oct 202573,38033,10014,8008,1006,6002,9001,9001,6001,3001,00059015
Nov 202573,61033,10014,8008,1006,6003,6001,9001,6001,30072048015
Dec 202556,21027,1002,9009,9006,6002,9001,9001,3001,00088048015
Jan 202673,64033,10012,1008,1008,1003,6002,4002,4001,30072048015
Feb 202656,20027,1004,4008,1006,6002,4001,9001,9001,0001,00048015
Mar 202669,56027,10014,8008,1008,1002,9001,9002,4001,30088059015
Apr 202681,14033,10014,8009,9009,9003,6002,4002,4001,6001,00072015
May 202684,93027,10027,1008,1008,1004,4002,4002,9001,30088072015
Jun 202658,90027,1005,4008,1008,1002,9001,9001,3001,00072059015
Jul 202669,55027,10014,8008,1008,1002,9002,4001,9001,00088072015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US24,30024,600-300 (-1.2%)
China CN230160+70 (+43.8%)
Japan JP24,30026,100-1,800 (-6.9%)
France FR10,2008,900+1,300 (+14.6%)
United Kingdom GB6,7006,200+500 (+8.1%)
Italy IT47,30034,000+13,300 (+39.1%)
Germany DE81,30087,300-6,000 (-6.9%)
South Korea KR2,0301,660+370 (+22.3%)
Switzerland CH3,3003,900-600 (-15.4%)
Hong Kong SAR HK2,0301,790+240 (+13.4%)
United Arab Emirates AE880520+360 (+69.2%)
Singapore SG1,5501,550+0 (+0.0%)
Taiwan TW2,4802,880-400 (-13.9%)
Saudi Arabia SA680640+40 (+6.3%)
Spain ES6,1006,700-600 (-9.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Watches set has 60 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
69,110
All 15 markets
Current demand rank
24 / 60
By current demand
Top percentile
Top 40.0%
Lower is stronger
Vs peer median
+58.3%
Watches peers
Last 90d momentum
+3.1%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q2
Watches peers

Distribution

Where Sinn sits

Ranked by current demand · All 15 markets
TopLower

Rank 24 / 60 · quartile Q2 · top 40.0%

Indexed movement

Sinn vs Watches peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Sinn is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
Germany
27,100 current searches
Top-three share
72.3%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Watches peers
60 eligible Maisons
Sinn share · Watches peers median
  1. Germany27,100
  2. Italy14,800
  3. Japan8,100
  4. United States8,100
  5. France2,900
  6. Spain1,900
  7. United Kingdom1,900
  8. Switzerland1,300
  9. Taiwan880
  10. Hong Kong SAR590
  11. South Korea590
  12. Singapore480
  13. Saudi Arabia210
  14. United Arab Emirates210
  15. China50
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentSinn shareWatches peers median share
Germany DE27,10039.2%9.0%
Italy IT14,80021.4%7.8%
Japan JP8,10011.7%2.7%
United States US8,10011.7%29.3%
France FR2,9004.2%11.4%
Spain ES1,9002.7%4.9%
United Kingdom GB1,9002.7%7.8%
Switzerland CH1,3001.9%6.3%
Taiwan TW8801.3%1.6%
Hong Kong SAR HK5900.9%1.8%
South Korea KR5900.9%0.8%
Singapore SG4800.7%2.1%
Saudi Arabia SA2100.3%0.9%
United Arab Emirates AE2100.3%2.1%
China CN500.1%0.2%

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