TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

L'Artisan Parfumeur / Intelligence

See how branded search demand moves by market, then inspect the observed paid activity and creative families behind it.

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01 / Overview

What changed for L'Artisan Parfumeur

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
36,320
All 15 approved markets
Strongest market
FR
18,100 monthly searches
Meta observations
200
Observed paid placements
Active at 24 Aug 2026
14
Observed paid activity

Observed activity

Sept 2025 carried the highest observed start volume.

41 observed starts landed in the peak month. This is an observation of ad starts, not spend or performance.

Search read

FR is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026 · 15 markets with equal coverage

Current period
107,400
Apr 2026 to Jun 2026
Prior period
…
Jan 2026 to Mar 2026
Change
…
Selected market set
Scope
15 of 15 markets
13 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

13-month line trend · no five-year claim, 11 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
FranceUnited StatesItalyUnited KingdomTaiwanGermanySpainJapanHong Kong SARSingaporeAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.27,10020,32513,5506,7750MARKET SERIES50,00037,50025,00012,5000TOTALJul 2025Oct 2025Jan 2026Apr 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

The total line breaks across 2 of 13 months where fewer than 15 approved markets returned a value. A partial month is never summed into a total.

Show exact monthly values
Exact monthly search values
MonthTotalFranceUnited StatesItalyUnited KingdomTaiwanGermanySpainJapanHong Kong SARSingaporeMarkets
Jul 2025UnknownUnknownUnknownUnknownUnknownUnknownUnknown1,600UnknownUnknownUnknown2
Aug 202532,86014,8004,4002,4001,9001,6001,6001,3001,60088059015
Sept 202537,49018,1004,4002,4002,4002,4001,3001,6001,60088059015
Oct 202538,80018,1004,4002,9002,4002,4001,6001,6001,6001,30072015
Nov 202544,56022,2005,4002,9002,9002,4001,9001,9001,3001,00072015
Dec 202550,00027,1005,4003,6002,9002,4001,6001,9001,6001,00072015
Jan 202636,18018,1003,6002,9001,9001,9001,6001,6001,30088059015
Feb 202634,69018,1002,9002,9001,6002,4001,6001,3001,00088048015
Mar 202636,57018,1003,6002,9002,4001,9001,6001,6001,30088059015
Apr 202635,45018,1003,6002,9001,6001,9001,9001,3001,00072059015
May 202636,17018,1003,6002,9001,9001,9001,6001,3001,30088072015
Jun 202635,78018,1003,6002,4001,9001,6001,3001,3001,3008801,30015
Jul 2026Unknown14,8003,6002,4001,6001,9001,300Unknown1,000Unknown72012

Market ranking

Last 90d volume, largest first

Signed change vs prior period

Apr 2026 to Jun 2026 vs Jan 2026 to Mar 2026.

15 markets

Last 90d exact market values
United States US10,80010,100+700 (+6.9%)
China CN390420-30 (-7.1%)
Japan JP3,6003,600+0 (+0.0%)
France FR54,30054,300+0 (+0.0%)
United Kingdom GB5,4005,900-500 (-8.5%)
Italy IT8,2008,700-500 (-5.7%)
Germany DE4,8004,800+0 (+0.0%)
South Korea KR550510+40 (+7.8%)
Switzerland CH1,4401,660-220 (-13.3%)
Hong Kong SAR HK2,4802,640-160 (-6.1%)
United Arab Emirates AE2,0301,550+480 (+31.0%)
Singapore SG2,6101,660+950 (+57.2%)
Taiwan TW5,4006,200-800 (-12.9%)
Saudi Arabia SA1,500900+600 (+66.7%)
Spain ES3,9004,500-600 (-13.3%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Beauty and fragrance set has 66 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
36,320
All 15 markets
Current demand rank
32 / 66
By current demand
Top percentile
Top 48.5%
Lower is stronger
Vs peer median
+10.4%
Beauty and fragrance peers
Last 90d momentum
-3.0%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q2
Beauty and fragrance peers

Distribution

Where L'Artisan Parfumeur sits

Ranked by current demand · All 15 markets
TopLower

Rank 32 / 66 · quartile Q2 · top 48.5%

Indexed movement

L'Artisan Parfumeur vs Beauty and fragrance peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for L'Artisan Parfumeur is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
France
18,100 current searches
Top-three share
67.7%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Beauty and fragrance peers
66 eligible Maisons
L'Artisan Parfumeur share · Beauty and fragrance peers median
  1. France18,100
  2. United States3,600
  3. Italy2,900
  4. Taiwan1,900
  5. United Kingdom1,900
  6. Germany1,600
  7. Spain1,600
  8. Japan1,300
  9. Hong Kong SAR1,000
  10. Singapore720
  11. United Arab Emirates590
  12. Switzerland480
  13. Saudi Arabia320
  14. South Korea170
  15. China140
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentL'Artisan Parfumeur shareBeauty and fragrance peers median share
France FR18,10049.8%9.4%
United States US3,6009.9%28.0%
Italy IT2,9008.0%4.3%
Taiwan TW1,9005.2%2.0%
United Kingdom GB1,9005.2%7.6%
Germany DE1,6004.4%7.2%
Spain ES1,6004.4%4.0%
Japan JP1,3003.6%1.8%
Hong Kong SAR HK1,0002.8%1.7%
Singapore SG7202.0%1.0%
United Arab Emirates AE5901.6%1.3%
Switzerland CH4801.3%1.8%
Saudi Arabia SA3200.9%0.8%
South Korea KR1700.5%0.6%
China CN1400.4%0.2%

05 / Reverse plan

Reverse plan

Observed

Observed paid activity reconstructed in chronological order. 200 returned · capture ceiling reached.

Paid Meta placements, not Instagram organic results.Facebook and Instagram are paid placements in this observation. This surface does not claim spend, targeting, performance, reach or completeness.

200 returned · capture ceiling reached. This is not a complete total.

Meta observations
200
Active at 24 Aug 2026
14
Inactive
186

Paid placements

Facebook
188
Instagram
200
Messenger
74
Audience Network
1
Threads
58

Formats

Carousel
4
DCO
155
Image
27
Video
14

Calls to action

Learn more
149
See details
3
Shop now
45
Sign up
3

Reverse media plan

Observed starts, in sequence

One selected family per month
  1. Start Ended by 24 Aug 2026Source: DCO component
    Découvrez Abyssae
  2. Start Ended by 24 Aug 2026Source: DCO component
    Découvrez Mémoire de Roses, aux notes fraîches et délicates
  3. Start Ended by 24 Aug 2026Source: still
    Découvrez notre nouvelle collection Maison
  4. Start Ended by 24 Aug 2026Source: DCO component
    Découvrez nos nouveaux objets parfumés pour la maison
  5. Start Ended by 24 Aug 2026Source: DCO component
    La collection de fête
  6. Start Ended by 24 Aug 2026Source: DCO component
    Profitez du Cyber Monday
  7. Start Ended by 24 Aug 2026Source: DCO component
    Un art de vivre parfumé
  8. Start Ended by 24 Aug 2026Source: DCO component
    Découvrez Mûre et Musc Extrême
  9. Start Ended by 24 Aug 2026Source: DCO component
    En rouge et noir
  10. Start Ended by 24 Aug 2026Source: DCO component
    Parfum de désir
  11. Start Ended by 24 Aug 2026Source: DCO component
    Souffle iodé
  12. Start Ended by 24 Aug 2026Source: DCO component
    Pour lui, un souffle d’évasion
  13. Start Ended by 24 Aug 2026Source: video preview
    Product catalogue variant
  14. Start Ended by 24 Aug 2026Source: DCO component
    Rejoignez le Club des Artisans

Months run oldest to newest. The timeline combines monthly observed starts with one selected family per month; a month with no retained creative stays a static row rather than a control that opens nothing. Source kind is a still, video preview or DCO component; it is not a canonical flight plan, spend curve or served composition.

06 / Creatives

The message in market

Observed set

14 selected creative families from observed paid activity. Open a card to inspect copy, CTA, ratio and lifecycle.

14 selected families

Jul 20259:16 · DCOInactive at 24 Aug 2026
Aug 20259:16 · DCOInactive at 24 Aug 2026
Sept 20259:16 · ImageInactive at 24 Aug 2026
Oct 20259:16 · DCOInactive at 24 Aug 2026
Nov 20259:16 · DCOInactive at 24 Aug 2026
Dec 20259:16 · DCOInactive at 24 Aug 2026
Jan 20269:16 · DCOInactive at 24 Aug 2026
Feb 20269:16 · DCOInactive at 24 Aug 2026
Mar 20269:16 · DCOInactive at 24 Aug 2026
Apr 20269:16 · DCOInactive at 24 Aug 2026
May 20269:16 · DCOInactive at 24 Aug 2026
Jun 20269:16 · DCOInactive at 24 Aug 2026
Jul 20269:16 · VideoInactive at 24 Aug 2026
Aug 20261:1 · DCOInactive at 24 Aug 2026

Selected family

L'Artisan Parfumeur

Observed start
Pending
Format
Pending
Ratio
Pending
CTA
Pending
Lifecycle
Pending

Pending

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