Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.
Current search
13,770
All 15 approved markets
Strongest market
FR
5,400 monthly searches
Search read
FR is the largest current market.
The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.
02 / Search
Search demand
Observed
Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.
{"months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"latestMonth":"2026-07","previousMonth":"2026-06","marketCount":15,"fiveYear":null,"fiveYearReason":"12 of 60 stable months returned","chartMonths":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"markets":[{"market":"US","name":"United States","current":4400,"history":{"2025-08":3600,"2025-09":3600,"2025-10":3600,"2025-11":5400,"2025-12":6600,"2026-01":5400,"2026-02":3600,"2026-03":3600,"2026-04":3600,"2026-05":3600,"2026-06":2900,"2026-07":3600}},{"market":"CN","name":"China","current":50,"history":{"2025-08":30,"2025-09":50,"2025-10":50,"2025-11":70,"2025-12":40,"2026-01":70,"2026-02":40,"2026-03":50,"2026-04":40,"2026-05":50,"2026-06":40,"2026-07":70}},{"market":"JP","name":"Japan","current":720,"history":{"2025-08":880,"2025-09":720,"2025-10":880,"2025-11":720,"2025-12":880,"2026-01":720,"2026-02":720,"2026-03":720,"2026-04":720,"2026-05":880,"2026-06":720,"2026-07":880}},{"market":"FR","name":"France","current":5400,"history":{"2025-08":4400,"2025-09":5400,"2025-10":6600,"2025-11":6600,"2025-12":8100,"2026-01":5400,"2026-02":5400,"2026-03":5400,"2026-04":5400,"2026-05":5400,"2026-06":5400,"2026-07":4400}},{"market":"GB","name":"United Kingdom","current":590,"history":{"2025-08":480,"2025-09":590,"2025-10":590,"2025-11":590,"2025-12":720,"2026-01":720,"2026-02":590,"2026-03":590,"2026-04":480,"2026-05":480,"2026-06":480,"2026-07":480}},{"market":"IT","name":"Italy","current":480,"history":{"2025-08":320,"2025-09":390,"2025-10":480,"2025-11":590,"2025-12":480,"2026-01":590,"2026-02":480,"2026-03":480,"2026-04":390,"2026-05":480,"2026-06":390,"2026-07":320}},{"market":"DE","name":"Germany","current":480,"history":{"2025-08":390,"2025-09":390,"2025-10":480,"2025-11":590,"2025-12":590,"2026-01":480,"2026-02":390,"2026-03":390,"2026-04":320,"2026-05":390,"2026-06":390,"2026-07":390}},{"market":"KR","name":"South Korea","current":260,"history":{"2025-08":260,"2025-09":210,"2025-10":210,"2025-11":260,"2025-12":260,"2026-01":210,"2026-02":210,"2026-03":210,"2026-04":210,"2026-05":260,"2026-06":210,"2026-07":260}},{"market":"CH","name":"Switzerland","current":320,"history":{"2025-08":260,"2025-09":260,"2025-10":320,"2025-11":390,"2025-12":480,"2026-01":390,"2026-02":260,"2026-03":320,"2026-04":320,"2026-05":260,"2026-06":260,"2026-07":260}},{"market":"HK","name":"Hong Kong SAR","current":170,"history":{"2025-08":110,"2025-09":170,"2025-10":140,"2025-11":170,"2025-12":170,"2026-01":170,"2026-02":140,"2026-03":170,"2026-04":210,"2026-05":170,"2026-06":140,"2026-07":140}},{"market":"AE","name":"United Arab Emirates","current":390,"history":{"2025-08":320,"2025-09":390,"2025-10":480,"2025-11":390,"2025-12":480,"2026-01":480,"2026-02":590,"2026-03":260,"2026-04":320,"2026-05":320,"2026-06":320,"2026-07":260}},{"market":"SG","name":"Singapore","current":90,"history":{"2025-08":90,"2025-09":110,"2025-10":90,"2025-11":90,"2025-12":110,"2026-01":140,"2026-02":70,"2026-03":70,"2026-04":110,"2026-05":90,"2026-06":90,"2026-07":140}},{"market":"TW","name":"Taiwan","current":110,"history":{"2025-08":90,"2025-09":110,"2025-10":140,"2025-11":90,"2025-12":70,"2026-01":110,"2026-02":50,"2026-03":140,"2026-04":110,"2026-05":140,"2026-06":90,"2026-07":90}},{"market":"SA","name":"Saudi Arabia","current":50,"history":{"2025-08":70,"2025-09":70,"2025-10":50,"2025-11":50,"2025-12":50,"2026-01":50,"2026-02":70,"2026-03":50,"2026-04":50,"2026-05":50,"2026-06":50,"2026-07":70}},{"market":"ES","name":"Spain","current":260,"history":{"2025-08":210,"2025-09":170,"2025-10":260,"2025-11":210,"2025-12":320,"2026-01":320,"2026-02":260,"2026-03":210,"2026-04":260,"2026-05":170,"2026-06":210,"2026-07":210}}],"periods":{"last-month":{"key":"last-month","label":"Last month","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":[],"priorMonths":[],"coverage":[],"currentLabel":"No returned months","priorLabel":"No returned months"},"last-90d":{"key":"last-90d","label":"Last 90d","comparable":true,"reason":"","currentMonths":["2026-05","2026-06","2026-07"],"priorMonths":["2026-02","2026-03","2026-04"],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"May 2026 to Jul 2026","priorLabel":"Feb 2026 to Apr 2026"},"ytd":{"key":"ytd","label":"YTD","comparable":false,"reason":"Prior-year monthly rows are outside this capture","currentMonths":["2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"priorMonths":[],"coverage":["AE","CH","CN","DE","ES","FR","GB","HK","IT","JP","KR","SA","SG","TW","US"],"currentLabel":"Jan 2026 to Jul 2026","priorLabel":"No returned months"}}}
Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months
May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage
Current period
36,000
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.
12-month line trend · no five-year claim, 12 of 60 stable months returned
Search demand movement
Top 10 markets by window cumulative volume + total
FranceUnited StatesJapanUnited KingdomItalyGermanyUnited Arab EmiratesSwitzerlandSpainSouth KoreaAll 15 approved markets
Hover, focus or tap a month to inspect exact values.
Every month in view returned all 15 approved markets, so the total line is continuous.
Show exact monthly values
Exact monthly search values
Month
Total
France
United States
Japan
United Kingdom
Italy
Germany
United Arab Emirates
Switzerland
Spain
South Korea
Markets
Aug 2025
11,510
4,400
3,600
880
480
320
390
320
260
210
260
15
Sept 2025
12,630
5,400
3,600
720
590
390
390
390
260
170
210
15
Oct 2025
14,370
6,600
3,600
880
590
480
480
480
320
260
210
15
Nov 2025
16,210
6,600
5,400
720
590
590
590
390
390
210
260
15
Dec 2025
19,350
8,100
6,600
880
720
480
590
480
480
320
260
15
Jan 2026
15,250
5,400
5,400
720
720
590
480
480
390
320
210
15
Feb 2026
12,870
5,400
3,600
720
590
480
390
590
260
260
210
15
Mar 2026
12,660
5,400
3,600
720
590
480
390
260
320
210
210
15
Apr 2026
12,540
5,400
3,600
720
480
390
320
320
320
260
210
15
May 2026
12,740
5,400
3,600
880
480
480
390
320
260
170
260
15
Jun 2026
11,690
5,400
2,900
720
480
390
390
320
260
210
210
15
Jul 2026
11,570
4,400
3,600
880
480
320
390
260
260
210
260
15
Market ranking
Last 90d volume, largest first
Signed change vs prior period
May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.
15 markets
Last 90d exact market values
United States US
10,100
10,800
-700 (-6.5%)
China CN
160
130
+30 (+23.1%)
Japan JP
2,480
2,160
+320 (+14.8%)
France FR
15,200
16,200
-1,000 (-6.2%)
United Kingdom GB
1,440
1,660
-220 (-13.3%)
Italy IT
1,190
1,350
-160 (-11.9%)
Germany DE
1,170
1,100
+70 (+6.4%)
South Korea KR
730
630
+100 (+15.9%)
Switzerland CH
780
900
-120 (-13.3%)
Hong Kong SAR HK
450
520
-70 (-13.5%)
United Arab Emirates AE
900
1,170
-270 (-23.1%)
Singapore SG
320
250
+70 (+28.0%)
Taiwan TW
320
300
+20 (+6.7%)
Saudi Arabia SA
170
170
+0 (+0.0%)
Spain ES
590
730
-140 (-19.2%)
Unknown in this captureNone
03 / Benchmark
Peer benchmark
Observed
Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.
The canonical Home and design set has 20 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.
{"schemaVersion":"luxury-search-benchmark-public-v1","registryId":"luxury-398","selectedSlug":"bernardaud","markets":["US","CN","JP","FR","GB","IT","DE","KR","CH","HK","AE","SG","TW","SA","ES"],"marketNames":{"US":"United States","CN":"China","JP":"Japan","FR":"France","GB":"United Kingdom","IT":"Italy","DE":"Germany","KR":"South Korea","CH":"Switzerland","HK":"Hong Kong SAR","AE":"United Arab Emirates","SG":"Singapore","TW":"Taiwan","SA":"Saudi Arabia","ES":"Spain"},"categoryLabels":{"watches":"Watches","jewellery":"Jewellery","fashion_leather":"Fashion and leather","footwear":"Footwear","beauty_fragrance":"Beauty and fragrance","luggage":"Luggage","automotive":"Automotive","hospitality":"Hospitality","wines_spirits":"Wines and spirits","home_design":"Home and design","yachting_aviation":"Yachting and aviation","writing_accessories":"Writing and accessories","events_fairs":"Events and fairs","auctions_collectibles":"Auctions and collectibles"},"categoryEligible":20,"luxuryEligible":396,"category":"home_design","categoryLabel":"Home and design","months":["2025-08","2025-09","2025-10","2025-11","2025-12","2026-01","2026-02","2026-03","2026-04","2026-05","2026-06","2026-07"],"trends":{"category":{"ALL":[36095,39680,42485,40625,38170,39395,37215,40890,40855,40620,33680,34625],"US":[7650,7350,7350,8100,9000,7350,6600,7350,7350,8100,6000,6600],"CN":[190,190,155,155,170,215,115,215,160,155,155,190],"JP":[1600,1900,1750,1750,1600,1600,1450,1600,1450,1600,1450,1600],"FR":[4000,6600,6600,7350,6600,6600,5400,5400,4900,4900,4900,4000],"GB":[1450,1900,2150,2150,1750,2000,1850,2000,2000,2000,1600,1750],"IT":[3250,4500,4750,5500,4500,5100,4150,4150,4150,4150,3900,3900],"DE":[3600,3600,4400,4000,4000,4500,3600,3600,3600,3600,3250,3250],"KR":[655,590,535,590,535,590,480,655,590,600,535,590],"CH":[1090,1300,1300,1150,1000,1300,1090,1150,1090,1010,940,795],"HK":[720,720,720,720,655,590,480,720,590,655,655,590],"AE":[655,600,590,590,535,655,590,435,490,435,535,435],"SG":[590,480,480,535,435,480,390,480,480,480,435,435],"TW":[1300,1150,1000,1150,1000,1000,880,1300,1300,1300,1300,1150],"SA":[210,210,210,260,260,260,210,210,235,235,260,235],"ES":[1000,1300,1450,1300,1300,1450,1300,1300,1300,1300,1150,1000]},"luxury":{"ALL":[62795,63110,67445,73585,76050,67040,56625,67280,66975,67620,59865,55720],"US":[18100,18100,18100,18100,22200,18100,16450,18100,18100,18100,18100,18100],"CN":[155,155,170,170,170,170,110,190,170,170,170,170],"JP":[1600,1600,1750,1900,1900,1750,1600,1750,1900,1900,1900,1600],"FR":[6000,6600,8100,6600,8100,6600,5400,6600,6600,6600,6600,6000],"GB":[5400,5400,5400,6600,6600,5400,5400,5400,5400,5400,5400,4900],"IT":[3600,4400,4400,4400,4400,4400,3600,3600,4000,4400,3600,3600],"DE":[4400,4400,5400,5400,5400,5400,4400,5400,5400,5400,4400,4400],"KR":[480,480,480,480,480,480,390,590,480,480,480,480],"CH":[1300,1600,1600,1600,1300,1600,1300,1600,1300,1300,1000,1000],"HK":[1000,1000,1000,1000,1000,1000,880,880,880,940,880,880],"AE":[880,880,880,880,880,880,720,590,720,720,720,720],"SG":[720,720,720,720,720,720,590,720,720,720,720,720],"TW":[880,880,1000,940,880,880,880,1000,880,880,880,880],"SA":[480,435,435,480,480,480,390,390,480,480,390,435],"ES":[2400,1900,2400,2400,2400,2400,1900,1900,1900,1900,1900,1900]}},"rows":[{"s":"rolex","n":"Rolex","c":"watches","v":[823000,5400,60500,246000,201000,246000,246000,8100,90500,40500,40500,33100,33100,22200,135000],"cu":[2346000,17400,159500,703000,603000,648000,693000,26100,238500,114100,114100,93300,93300,67400,355000],"pu":[2319000,17100,184000,693000,648000,748000,848000,34600,274500,114100,114100,126700,100700,76400,355000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"patek-philippe","n":"Patek Philippe","c":"watches","v":[246000,1900,12100,90500,74000,90500,90500,2900,33100,12100,22200,18100,5400,8100,60500],"cu":[748000,5600,34100,258000,211500,291000,291000,8900,100700,34100,55100,47700,17400,26100,184000],"pu":[648000,5800,31900,222000,181500,238500,271500,7700,106700,34100,51000,47700,16400,27900,170500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"audemars-piguet","n":"Audemars Piguet","c":"watches","v":[201000,1000,8100,135000,40500,74000,60500,2400,40500,5400,12100,12100,3600,4400,40500],"cu":[973000,4400,36900,750500,231200,394000,311000,10200,170200,24600,51100,56700,20600,17900,201200],"pu":[405000,2890,18600,238500,93300,170500,139500,5700,99300,14200,27900,24300,9400,12400,81300],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"vacheron-constantin","n":"Vacheron Constantin","c":"watches","v":[110000,590,5400,33100,27100,27100,22200,1600,14800,4400,6600,6600,2400,2900,14800],"cu":[355000,2320,15200,109700,87300,94700,71500,5400,42300,15400,22800,24600,8700,10100,47700],"pu":[316000,2110,14200,77500,77500,82400,67400,4200,42300,13800,16400,18900,6700,8900,39000],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"a-lange-and-sohne","n":"A. Lange \u0026 Söhne","c":"watches","v":[6600,90,480,1900,1300,720,2900,210,480,1000,590,590,720,320,720],"cu":[21300,290,1770,6200,3900,2310,8400,640,1550,3300,1770,1790,1900,1030,2320],"pu":[17400,270,1660,5100,3300,1900,8900,550,1590,2640,1280,1790,2190,860,1660],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"jaeger-lecoultre","n":"Jaeger-LeCoultre","c":"watches","v":[49500,480,3600,40500,18100,18100,22200,1300,14800,2900,3600,4400,1600,2400,8100],"cu":[159500,1440,11600,123100,55100,51800,71500,4500,42300,8900,13400,13400,5400,8900,26100],"pu":[141500,1500,10200,115700,47700,56700,71500,3900,49100,8900,9600,12600,4200,7200,24600],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"omega","n":"Omega","c":"watches","v":[301000,2400,22200,110000,74000,90500,74000,4400,27100,14800,14800,12100,33100,12100,49500],"cu":[1164000,7200,62500,316000,261000,255000,238500,14200,82400,47700,45000,36800,106700,36800,159500],"pu":[903000,6900,62500,271500,181500,255000,222000,14200,81300,44400,36300,36300,99300,36800,148500],"q":{"c":["2026-05","2026-06","2026-07"],"p":["2026-02","2026-03","2026-04"]}},{"s":"richard-mille","n":"Richard 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Current demand
13,770
All 15 markets
Current demand rank
18 / 20
By current demand
Top percentile
Top 90.0%
Lower is stronger
Vs peer median
-63.8%
Home and design peers
Last 90d momentum
-5.4%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Home and design peers
Distribution
Where Bernardaud sits
Ranked by current demand · All 15 markets
Rank 18 / 20 · quartile Q4 · top 90.0%
Indexed movement
Bernardaud vs Home and design peers
Base month = 100 · selected solid · peer median dashed
Hover, focus or tap a month to inspect indexed values.
Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.
04 / Footprint
Market footprint
Observed
How branded Search demand for Bernardaud is distributed across the fixed 15-market view, ordered by current volume.
Strongest market
France
5,400 current searches
Top-three share
76.4%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Home and design peers
20 eligible Maisons
Bernardaud share · Home and design peers median
France5,400
United States4,400
Japan720
United Kingdom590
Germany480
Italy480
United Arab Emirates390
Switzerland320
South Korea260
Spain260
Hong Kong SAR170
Taiwan110
Singapore90
China50
Saudi Arabia50
Show exact market shares
Exact current market share compared with the eligible-group median
Market
Current
Bernardaud share
Home and design peers median share
France FR
5,400
39.2%
9.5%
United States US
4,400
32.0%
22.6%
Japan JP
720
5.2%
4.9%
United Kingdom GB
590
4.3%
5.7%
Germany DE
480
3.5%
7.6%
Italy IT
480
3.5%
7.5%
United Arab Emirates AE
390
2.8%
1.2%
Switzerland CH
320
2.3%
2.7%
South Korea KR
260
1.9%
1.5%
Spain ES
260
1.9%
3.3%
Hong Kong SAR HK
170
1.2%
1.3%
Taiwan TW
110
0.8%
1.8%
Singapore SG
90
0.7%
1.1%
China CN
50
0.4%
0.3%
Saudi Arabia SA
50
0.4%
0.4%
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