TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

Bonhams / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Bonhams

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
62,170
All 15 approved markets
Strongest market
US
27,100 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
188,470
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesUnited KingdomFranceItalyGermanyHong Kong SARSpainSwitzerlandJapanSingaporeAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.33,10024,82516,5508,2750MARKET SERIES76,27057,20338,13519,0680TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesUnited KingdomFranceItalyGermanyHong Kong SARSpainSwitzerlandJapanSingaporeMarkets
Aug 202565,87027,10027,1002,9002,9001,9001,0001,00072032026015
Sept 202574,13027,10033,1004,4002,9001,9001,3001,00088039032015
Oct 202570,06027,10027,1005,4002,9001,9001,6001,30088048032015
Nov 202576,27027,10027,10012,1002,4001,9001,6001,30088039032015
Dec 202552,00022,20018,1004,4001,9001,60088088072032026015
Jan 202654,40027,10014,8005,4001,9001,60088088072026026015
Feb 202656,42027,10018,1004,4001,9001,30088088072032026015
Mar 202667,71033,10022,2003,6001,9002,4001,3001,00072039032015
Apr 202661,96027,10022,2004,4002,4001,6001,0001,00072032032015
May 202667,79033,10022,2003,6002,4001,6001,60088072048032015
Jun 202666,47033,10022,2003,6001,9001,6001,0001,00072039026015
Jul 202654,21027,10018,1002,4001,9001,30088088048039021015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US93,30087,300+6,000 (+6.9%)
China CN290320-30 (-9.4%)
Japan JP1,2601,030+230 (+22.3%)
France FR9,60012,400-2,800 (-22.6%)
United Kingdom GB62,50062,500+0 (+0.0%)
Italy IT6,2006,200+0 (+0.0%)
Germany DE4,5005,300-800 (-15.1%)
South Korea KR340490-150 (-30.6%)
Switzerland CH1,9202,160-240 (-11.1%)
Hong Kong SAR HK3,4803,180+300 (+9.4%)
United Arab Emirates AE490390+100 (+25.6%)
Singapore SG790900-110 (-12.2%)
Taiwan TW790810-20 (-2.5%)
Saudi Arabia SA250230+20 (+8.7%)
Spain ES2,7602,880-120 (-4.2%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view needs 10 eligible Maisons; showing the Luxury · 396 eligible fallback.
Ranking metric
Ranks current branded Search demand.

The canonical Auctions and collectibles set has 5 eligible Maisons with complete numeric rows; the official view falls back to 396 eligible Maisons across the luxury registry.

Current demand
62,170
All 15 markets
Current demand rank
206 / 396
By current demand
Top percentile
Top 52.0%
Lower is stronger
Vs peer median
-7.0%
Luxury registry
Last 90d momentum
+1.3%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q3
Luxury registry

Distribution

Where Bonhams sits

Ranked by current demand · All 15 markets
TopLower

Rank 206 / 396 · quartile Q3 · top 52.0%

Indexed movement

Bonhams vs Luxury registry

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Bonhams is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
27,100 current searches
Top-three share
86.4%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Luxury registry
396 eligible Maisons
Bonhams share · Luxury registry median
  1. United States27,100
  2. United Kingdom22,200
  3. France4,400
  4. Italy2,400
  5. Germany1,600
  6. Hong Kong SAR1,300
  7. Spain1,000
  8. Switzerland720
  9. Japan390
  10. Singapore260
  11. Taiwan260
  12. South Korea170
  13. United Arab Emirates170
  14. China110
  15. Saudi Arabia90
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentBonhams shareLuxury registry median share
United States US27,10043.6%31.6%
United Kingdom GB22,20035.7%8.3%
France FR4,4007.1%9.6%
Italy IT2,4003.9%6.2%
Germany DE1,6002.6%7.5%
Hong Kong SAR HK1,3002.1%1.5%
Spain ES1,0001.6%3.9%
Switzerland CH7201.2%1.9%
Japan JP3900.6%2.4%
Singapore SG2600.4%1.0%
Taiwan TW2600.4%1.4%
South Korea KR1700.3%0.6%
United Arab Emirates AE1700.3%1.2%
China CN1100.2%0.2%
Saudi Arabia SA900.1%0.7%

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