TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

Koenigsegg / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Koenigsegg

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
537,890
All 15 approved markets
Strongest market
US
246,000 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
1,500,270
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesGermanyUnited KingdomFranceItalySpainSwitzerlandUnited Arab EmiratesSingaporeJapanAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.368,000276,000184,00092,0000MARKET SERIES743,780557,835371,890185,9450TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesGermanyUnited KingdomFranceItalySpainSwitzerlandUnited Arab EmiratesSingaporeJapanMarkets
Aug 2025743,780368,000110,00060,50074,00040,50040,50018,1008,1005,4004,40015
Sept 2025657,090301,000110,00060,50060,50040,50033,10018,1009,9005,4004,40015
Oct 2025626,690301,000110,00049,50049,50033,10033,10018,1009,9004,4004,40015
Nov 2025543,090246,00090,50049,50049,50033,10027,10018,1008,1004,4004,40015
Dec 2025537,090246,00090,50049,50049,50033,10027,10014,8006,6003,6004,40015
Jan 2026543,590246,00090,50049,50049,50033,10027,10018,1009,9003,6004,40015
Feb 2026500,060246,00074,00049,50040,50027,10022,20014,8008,1003,6004,40015
Mar 2026497,890246,00074,00049,50040,50027,10022,20014,8005,4003,6003,60015
Apr 2026491,390246,00074,00040,50040,50027,10027,10012,1005,4004,4003,60015
May 2026536,890246,00090,50049,50049,50033,10027,10014,8005,4005,4004,40015
Jun 2026461,290201,00074,00049,50049,50027,10022,20012,1005,4003,6004,40015
Jul 2026502,090246,00074,00049,50049,50027,10022,2009,9004,4004,4003,60015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US693,000738,000-45,000 (-6.1%)
China CN1,1701,040+130 (+12.5%)
Japan JP12,40011,600+800 (+6.9%)
France FR148,500121,500+27,000 (+22.2%)
United Kingdom GB148,500139,500+9,000 (+6.5%)
Italy IT87,30081,300+6,000 (+7.4%)
Germany DE238,500222,000+16,500 (+7.4%)
South Korea KR6,2005,700+500 (+8.8%)
Switzerland CH36,80041,700-4,900 (-11.8%)
Hong Kong SAR HK6,7006,200+500 (+8.1%)
United Arab Emirates AE15,20018,900-3,700 (-19.6%)
Singapore SG13,40011,600+1,800 (+15.5%)
Taiwan TW13,40010,100+3,300 (+32.7%)
Saudi Arabia SA7,7008,700-1,000 (-11.5%)
Spain ES71,50071,500+0 (+0.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Automotive set has 18 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
537,890
All 15 markets
Current demand rank
16 / 18
By current demand
Top percentile
Top 88.9%
Lower is stronger
Vs peer median
-43.9%
Automotive peers
Last 90d momentum
+0.7%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q4
Automotive peers

Distribution

Where Koenigsegg sits

Ranked by current demand · All 15 markets
TopLower

Rank 16 / 18 · quartile Q4 · top 88.9%

Indexed movement

Koenigsegg vs Automotive peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Koenigsegg is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
246,000 current searches
Top-three share
71.8%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Automotive peers
18 eligible Maisons
Koenigsegg share · Automotive peers median
  1. United States246,000
  2. Germany90,500
  3. France49,500
  4. United Kingdom49,500
  5. Italy33,100
  6. Spain27,100
  7. Switzerland14,800
  8. United Arab Emirates6,600
  9. Japan4,400
  10. Singapore4,400
  11. Taiwan4,400
  12. Saudi Arabia2,900
  13. Hong Kong SAR2,400
  14. South Korea1,900
  15. China390
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentKoenigsegg shareAutomotive peers median share
United States US246,00045.7%44.1%
Germany DE90,50016.8%12.7%
France FR49,5009.2%10.4%
United Kingdom GB49,5009.2%9.0%
Italy IT33,1006.2%7.1%
Spain ES27,1005.0%5.5%
Switzerland CH14,8002.8%1.8%
United Arab Emirates AE6,6001.2%1.2%
Japan JP4,4000.8%0.8%
Singapore SG4,4000.8%0.6%
Taiwan TW4,4000.8%1.1%
Saudi Arabia SA2,9000.5%0.7%
Hong Kong SAR HK2,4000.4%0.5%
South Korea KR1,9000.4%0.4%
China CN3900.1%0.1%

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