TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

Moncler / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Moncler

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
751,900
All 15 approved markets
Strongest market
US
201,000 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
930,980
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesItalyUnited KingdomFranceGermanySpainJapanTaiwanSwitzerlandHong Kong SARAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.450,000337,500225,000112,5000MARKET SERIES1,564,2001,173,150782,100391,0500TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesItalyUnited KingdomFranceGermanySpainJapanTaiwanSwitzerlandHong Kong SARMarkets
Aug 2025545,200135,00090,50090,50074,00060,50027,10014,80018,10014,8006,60015
Sept 2025755,600165,000110,000135,000135,00090,50033,10018,10022,20022,2008,10015
Oct 20251,142,300301,000201,000165,000165,000135,00040,50033,10033,10033,10012,10015
Nov 20251,564,200450,000246,000201,000246,000165,00074,00049,50040,50040,50018,10015
Dec 20251,426,200450,000201,000201,000201,000110,00074,00060,50040,50033,10018,10015
Jan 20261,157,800301,000201,000135,000165,00090,50060,50060,50060,50027,10027,10015
Feb 2026747,400201,000110,000110,00090,50074,00040,50040,50033,10018,10012,10015
Mar 2026501,300135,00060,50090,50060,50049,50027,10022,20022,20012,1008,10015
Apr 2026377,300110,00049,50060,50040,50040,50022,20014,80014,8008,1005,40015
May 2026331,68090,50040,50060,50033,10040,50018,10014,80012,1006,6005,40015
Jun 2026291,30090,50033,10049,50027,10033,10014,80012,10012,1005,4004,40015
Jul 2026308,00090,50049,50040,50033,10033,10018,10012,10012,1005,4004,40015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US271,500446,000-174,500 (-39.1%)
China CN3,9007,200-3,300 (-45.8%)
Japan JP39,00077,500-38,500 (-49.7%)
France FR93,300191,500-98,200 (-51.3%)
United Kingdom GB150,500261,000-110,500 (-42.3%)
Italy IT123,100220,000-96,900 (-44.0%)
Germany DE106,700164,000-57,300 (-34.9%)
South Korea KR7,70013,400-5,700 (-42.5%)
Switzerland CH17,40038,300-20,900 (-54.6%)
Hong Kong SAR HK14,20025,600-11,400 (-44.5%)
United Arab Emirates AE4,8007,100-2,300 (-32.4%)
Singapore SG8,70010,900-2,200 (-20.2%)
Taiwan TW36,30070,100-33,800 (-48.2%)
Saudi Arabia SA2,8803,600-720 (-20.0%)
Spain ES51,00089,800-38,800 (-43.2%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Fashion and leather set has 83 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
751,900
All 15 markets
Current demand rank
21 / 83
By current demand
Top percentile
Top 25.3%
Lower is stronger
Vs peer median
+138.1%
Fashion and leather peers
Last 90d momentum
-42.7%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q2
Fashion and leather peers

Distribution

Where Moncler sits

Ranked by current demand · All 15 markets
TopLower

Rank 21 / 83 · quartile Q2 · top 25.3%

Indexed movement

Moncler vs Fashion and leather peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Moncler is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
201,000 current searches
Top-three share
56%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Fashion and leather peers
83 eligible Maisons
Moncler share · Fashion and leather peers median
  1. United States201,000
  2. France110,000
  3. Italy110,000
  4. United Kingdom110,000
  5. Germany74,000
  6. Spain40,500
  7. Japan33,100
  8. Taiwan27,100
  9. Switzerland18,100
  10. Hong Kong SAR9,900
  11. South Korea5,400
  12. Singapore4,400
  13. United Arab Emirates3,600
  14. China2,900
  15. Saudi Arabia1,900
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentMoncler shareFashion and leather peers median share
United States US201,00026.7%37.3%
France FR110,00014.6%9.1%
Italy IT110,00014.6%8.7%
United Kingdom GB110,00014.6%8.3%
Germany DE74,0009.8%7.6%
Spain ES40,5005.4%4.2%
Japan JP33,1004.4%4.4%
Taiwan TW27,1003.6%1.7%
Switzerland CH18,1002.4%1.4%
Hong Kong SAR HK9,9001.3%1.3%
South Korea KR5,4000.7%0.7%
Singapore SG4,4000.6%0.9%
United Arab Emirates AE3,6000.5%1.1%
China CN2,9000.4%0.3%
Saudi Arabia SA1,9000.3%0.8%

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