TheDetailDepartment Agency

Maisons

Maison intelligence / 15 markets

Chloé / Intelligence

Explore branded search demand across the observed markets, compare periods, and isolate the countries carrying the change.

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01 / Overview

What changed for Chloé

Start with the last 90d, then isolate a market. Every comparison stays inside returned market-month rows.

Current search
404,000
All 15 approved markets
Strongest market
US
165,000 monthly searches

Search read

US is the largest current market.

The latest observed monthly point is Jul 2026. Use the Search controls to compare only periods covered by real returned months.

02 / Search

Search demand

Observed

Branded search demand across 15 markets. Default view: Last 90d; switch period or market to isolate the movement.

Compare

Last 90d vs prior 90d · three complete calendar months against the preceding three · YTD vs last year requires complete same-year rows · a five-year read requires 60 consecutive stable months

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026 · 15 markets with equal coverage

Current period
1,167,800
May 2026 to Jul 2026
Prior period
…
Feb 2026 to Apr 2026
Change
…
Selected market set
Scope
15 of 15 markets
12 returned months · returned market volume
Compare the movement, then use the ranked rows to isolate the markets carrying it.

12-month line trend · no five-year claim, 12 of 60 stable months returned

Search demand movement

Top 10 markets by window cumulative volume + total
United StatesFranceUnited KingdomGermanyTaiwanJapanItalySpainHong Kong SARSingaporeAll 15 approved markets
Market series use the left axis and the all-market total uses the right axis. The total is drawn only for months where all 15 approved markets returned a value. Exact monthly search values are available in the table below. Missing market-month rows remain unknown.165,000123,75082,50041,2500MARKET SERIES433,800325,350216,900108,4500TOTALAug 2025Nov 2025Feb 2026May 2026Jul 2026

Hover, focus or tap a month to inspect exact values.

Every month in view returned all 15 approved markets, so the total line is continuous.

Show exact monthly values
Exact monthly search values
MonthTotalUnited StatesFranceUnited KingdomGermanyTaiwanJapanItalySpainHong Kong SARSingaporeMarkets
Aug 2025400,900165,00040,50033,10033,10027,10022,20022,20022,2009,9005,40015
Sept 2025408,300165,00049,50033,10027,10027,10022,20022,20022,20012,1005,40015
Oct 2025427,800165,00060,50033,10033,10027,10022,20027,10022,20012,1005,40015
Nov 2025409,200165,00049,50033,10033,10027,10022,20022,20022,2009,9005,40015
Dec 2025433,800165,00049,50040,50040,50022,20027,10027,10027,1009,9005,40015
Jan 2026395,800165,00049,50033,10027,10022,20022,20022,20022,2009,9004,40015
Feb 2026336,100135,00040,50027,10027,10022,20018,10018,10018,1009,9003,60015
Mar 2026399,700165,00049,50033,10027,10022,20022,20022,20022,2009,9005,40015
Apr 2026391,600165,00040,50033,10033,10022,20022,20022,20018,1009,9005,40015
May 2026415,500165,00060,50033,10033,10022,20022,20022,20022,2009,9005,40015
Jun 2026377,500165,00040,50033,10027,10022,20022,20018,10018,1008,1004,40015
Jul 2026374,800165,00040,50027,10027,10022,20022,20018,10022,2008,1004,40015

Market ranking

Last 90d volume, largest first

Signed change vs prior period

May 2026 to Jul 2026 vs Feb 2026 to Apr 2026.

15 markets

Last 90d exact market values
United States US495,000465,000+30,000 (+6.5%)
China CN5,7007,700-2,000 (-26.0%)
Japan JP66,60062,500+4,100 (+6.6%)
France FR141,500130,500+11,000 (+8.4%)
United Kingdom GB93,30093,300+0 (+0.0%)
Italy IT58,40062,500-4,100 (-6.6%)
Germany DE87,30087,300+0 (+0.0%)
South Korea KR10,80010,100+700 (+6.9%)
Switzerland CH13,40015,200-1,800 (-11.8%)
Hong Kong SAR HK26,10029,700-3,600 (-12.1%)
United Arab Emirates AE13,20010,800+2,400 (+22.2%)
Singapore SG14,20014,400-200 (-1.4%)
Taiwan TW66,60066,600+0 (+0.0%)
Saudi Arabia SA13,20013,400-200 (-1.5%)
Spain ES62,50058,400+4,100 (+7.0%)
Unknown in this captureNone

03 / Benchmark

Peer benchmark

Observed

Common 15-market exact-keyword Search projection. Compare current demand, complete Last 90d momentum and a named Maison; the benchmark does not imply spend, performance or a competitive relationship.

Benchmark lens
Category view uses the canonical registry category; it does not assert a competitive relationship.
Ranking metric
Ranks current branded Search demand.

The canonical Fashion and leather set has 83 eligible Maisons with complete numeric rows. Category and Luxury lenses are factual registry comparisons, not a claim of competition.

Current demand
404,000
All 15 markets
Current demand rank
39 / 83
By current demand
Top percentile
Top 47.0%
Lower is stronger
Vs peer median
+27.9%
Fashion and leather peers
Last 90d momentum
+3.6%
May 2026–Jul 2026 vs Feb 2026–Apr 2026
Current demand quartile
Q2
Fashion and leather peers

Distribution

Where Chloé sits

Ranked by current demand · All 15 markets
TopLower

Rank 39 / 83 · quartile Q2 · top 47.0%

Indexed movement

Chloé vs Fashion and leather peers

Base month = 100 · selected solid · peer median dashed
Indexed monthly Search demand for the selected Maison and its eligible peer median. It is not a causal or performance measure.

Hover, focus or tap a month to inspect indexed values.

Search Demand is a licensed aggregate of branded exact-keyword observations. It is not technical SEO, organic traffic, sales, spend, targeting or campaign performance.

04 / Footprint

Market footprint

Observed

How branded Search demand for Chloé is distributed across the fixed 15-market view, ordered by current volume.

Strongest market
United States
165,000 current searches
Top-three share
61.3%
Of current 15-market total
Markets
15
Approved market set
Benchmark group
Fashion and leather peers
83 eligible Maisons
Chloé share · Fashion and leather peers median
  1. United States165,000
  2. France49,500
  3. Germany33,100
  4. United Kingdom33,100
  5. Italy22,200
  6. Japan22,200
  7. Spain22,200
  8. Taiwan22,200
  9. Hong Kong SAR9,900
  10. Switzerland5,400
  11. Saudi Arabia4,400
  12. Singapore4,400
  13. United Arab Emirates4,400
  14. South Korea3,600
  15. China2,400
Show exact market shares
Exact current market share compared with the eligible-group median
MarketCurrentChloé shareFashion and leather peers median share
United States US165,00040.8%37.3%
France FR49,50012.3%9.1%
Germany DE33,1008.2%7.6%
United Kingdom GB33,1008.2%8.3%
Italy IT22,2005.5%8.7%
Japan JP22,2005.5%4.4%
Spain ES22,2005.5%4.2%
Taiwan TW22,2005.5%1.7%
Hong Kong SAR HK9,9002.5%1.3%
Switzerland CH5,4001.3%1.4%
Saudi Arabia SA4,4001.1%0.8%
Singapore SG4,4001.1%0.9%
United Arab Emirates AE4,4001.1%1.1%
South Korea KR3,6000.9%0.7%
China CN2,4000.6%0.3%

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